Definitions
Industry & Category Definitions
Euromonitor International’s definitions are organised by industry, with further detail clarified by category. Additional definitions are available for distribution, project and region, where necessary or applicable.
These definitions form the basis for a full understanding of the scope and essential constituent elements of our research coverage and content. Clear explanation of this diverse terminology is available here, to enable accurate interpretation and evaluation of both analysis and data.
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Select an Industry or Category below to view their respective Definitions
- Alcoholic Drinks
- Apparel and Footwear
- Automotive and Mobility
- Beauty and Personal Care
- Cannabis
- Consumer Appliances
- Consumer Electronics
- Consumer Foodservice
- Consumer Health
- Cooking Ingredients and Meals
- Dairy Products and Alternatives
- Digital Shopper
- E-Commerce
- Eyewear
- Fresh Food
- Health and Wellness
- Home and Garden
- Home Care
- Hot Drinks
- Industrial
- Ingredients
- Innovation
- Loyalty
- Luxury Goods
- Nutrition
- Packaged Food
- Packaging
- Payments and Lending
- Personal Accessories
- Pet Care
- Product Claims and Positioning
- Retail
- Snacks
- Soft Drinks
- Sports
- Staple Foods
- Sustainability
- Tissue and Hygiene
- Tobacco
- Toys and Games
- Travel