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As GenAI surges in popularity, more consumers are utilising GenAI platforms in place of traditional search engines when searching for products and services to buy online. Thanks to advancements in in-chat payments, consumers are also increasingly conducting transactions directly within GenAI platforms. These developments are forcing brands and retailers to embrace GenAI to an unprecedented degree, powering an extraordinary transformation in digital commerce.
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Access professional-level research that successful companies rely on
Access professional-level research that successful companies rely on
Access professional-level research that successful companies rely on
Access professional-level research that successful companies rely on
Access professional-level research that successful companies rely on