Food & Nutrition: Market Research & Trends

Insight that guides confident food and nutrition decisions

Organisations across the food and nutrition industry rely on our data to understand market dynamics, track performance and plan for long‑term growth. Our food industry market research covers the global food market, spanning staple foods, fresh and packaged categories and the evolving nutritional food market. Use our insight to analyse food industry trends, assess opportunities across markets and make confident strategic decisions backed by robust food industry data.

Our expertise

Benchmark growth, demand and competition across the global food market. Identify high‑potential countries and categories to support expansion, acquisition and long‑term growth strategies.

Quantify the role of retail and foodservice across food and nutrition categories. Use channel insights to optimise route‑to‑market decisions, maximise revenue and adapt strategies to local retail dynamics.

Understand food category dynamics and consumption trends to inform strategy across ingredients, packaging, distribution and retail. Align decisions across teams with consistent food industry data.

“Euromonitor delivers valuable market intelligence, providing us with both a broad industry overview and granular insights into specific markets. Their in-depth consumer trends analysis directly informs our strategic foresight initiatives, enabling us to anticipate long-term opportunities and threats. Euromonitor’s expertise helped us in developing our first State of Snacking: Future Trends report, contributing valuable data and insights to highlight the top 25 trends shaping the future of food and snacking. Beyond their professionalism, Euromonitor team's passion, proactivity and dedication consistently exceed expectations."

"Euromonitor's Passport has been a very valuable resource for providing detailed insights that have helped us explore new markets and stay informed about shifting industry trends. Furthermore the responsiveness and expertise from the account management team has made a real difference in ensuring we get the most out of the platform."

Consumer Insights

"Before I launched RE:NOURISH, I bought Euromonitor data and that enabled me to be absolutely laser focused and launch the brand. I sold my house because I looked at the data and thought, right, it's worth it all, no Plan B."

Nicci Clark

CEO and Founder

“Euromonitor's service has been incredibly valuable in helping our business understand the market better. Their comprehensive insights and analyses have played a key role in shaping our international strategy portfolio by providing a clearer view of global trends and consumer behaviours. The data was used as a directional and complementary view to our other sell-in and sell-out data, enhancing our overall market understanding.”

“Some retailers are really good about giving you E-Commerce data and other ones aren't, Euromonitor really helps us to fill in the gaps. Ultimately, it just comes down to their quality and consistency.”

Kenneth McFarland

Global Head of E-Commerce

Trusted by

Category intelligence that drives better decisions

Cooking Ingredients And Meals Food And Nutrition Indsutry Page

Our coverage

We research four distinct categories, with detailed sub-category breakdowns: edible oils, meals & soups, sauces, dips & condiments and sweet spreads.

Retail volume and value sales
Volume sales to foodservice
Products by ingredient
Analysis by ethnicity and flavour

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Full retail universe

We research the full retail universe.

Store-based retailing
E-commerce
Direct-selling
Vending

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Dairy Products And Alternatives Food And Nutrition Industry Page

Our coverage

We research three distinct categories, with detailed sub-category breakdowns: baby Food, dairy and plant-based dairy.

Milk vs plant-based
Growing up milk formula by age group
Flavour analysis for yoghurts
Foodservice volume sales

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Full retail universe

We research the full retail universe.

Store-based retailing
E-commerce
Direct-selling
Vending

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Fresh Foods Food And Nutrition Industry Page

Our coverage

We research 7 distinct categories, with detailed sub-category breakdowns: fish and seafood, fruits, meats, nuts, pulses, starchy roots and vegetables.

Organic vs non-organic
Fairtrade vs non-fairtrade
Packaged vs unpackaged

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Health And Wellness Food And Nutrition Industry Page V2

Our coverage

We research six distinct categories, with detailed sub-category breakdowns: health & wellness cooking ingredients & meals, health & wellness dairy products & alternatives, health & wellness hot drinks, health & wellness snacks, health & wellness soft drinks and health & wellness staple foods.

Health and wellness claim combinations
Health and wellness as a % of the total market
Retail volume and value sales

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Health And Wellness Food And Nutrition Industry Page

Our coverage

We research seven distinct categories, with detailed sub-category breakdowns: alcoholic drinks, cooking ingredients & meals, dairy products & alternatives, fresh food, snacks, soft drinks and staple foods.

Nutrient consumption for eight key nutrients - carbohydrate, energy (calories), fat, fibre, protein, salt, saturated fat, sugar
Average nutrient consumption per capita
Nutrient content per 100g for key brands

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Snacks Food And Nutrition Industry Page

Our coverage

We research distinct categories, with detailed sub-category breakdowns: confectionary, ice cream, savoury snacks and sweet biscuits, snack bars & fruit snacks.

Flavour analysis for ice creams
Chocolate tablets by type
Retail volume and value sales
Value sales at retail and manufacturer selling prices

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Full retail universe

We research the full retail universe.

Store-based retailing
E-commerce
Direct-selling
Vending

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Staple Foods Food And Nutrition Industry Page

Our coverage

We research five distinct categories, with detailed sub-category breakdowns: baked goods, breakfast cereals, processed fruit & vegetables, processed meats, seafood & alternatives to meat and rice, pasta and noodles.

Up to 20 years of comparable data
Retail volume and value sales
Value sales at retail and manufacturer selling prices

Actionable insights

Use our thought-provoking insights to understand the key drivers influencing industry growth.

Industry analysis and opinions
Megatrends and hot topics

Full retail universe

We research the full retail universe.

Store-based retailing
E-commerce
Direct-selling
Vending

Who uses it

Our market intelligence and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

Strategy: Strategy planning; Consumer insights; M&A
Marketing: Category teams; Brand teams; Channel development
Commercial: Country managers; Business development; Sales teams; Revenue management
Research and development: Product development; Innovation
Corporate: Investor relations; Annual reports; IPOs

Solutions to help you understand industry trends and drivers

We partner with you to provide the right subscription database, custom research or report to support your decisions.

Subscription

Passport is our award-winning market research knowledge hub for forward thinkers. Demolish doubt and turn your ideas into data-backed strategies. More than 60,000 users are already making commercial decisions using Passport. Are you ready to join them?

Learn more about Passport

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

Learn more about our services

Report Store

Our market research reports are your first step to understanding a category or market. Choose from tens of thousands of reports published annually. Reports are available to download immediately, an ideal solution if you need to understand key market drivers quickly.

Learn more about our store

Our research answers your biggest questions:

What are the key food industry trends shaping the global food and nutrition market?
Which food markets, categories and channels offer the strongest growth potential?
How are nutrition trends and changing consumption patterns influencing demand for staple and nutritional foods?
How can you benchmark performance and validate strategy using trusted food industry market research and data?

What can you expect:

An expert will reach out to schedule a demo and gain a deeper understanding of your business needs
Experience a personalised walkthrough of the platform
We’ll follow up with a tailored solution and clear next steps

Explore our food and nutrition insights

The New Wellness Claim Ladder: From Baseline to Benefit

As consumers become more selective, claims made about food are now less about driving incremental value and more about maintaining relevance. A clearer “claim ladder” is emerging: baseline nutrition cues at the bottom, and outcome-led propositions at the top that can still justify premium pricing when aligned with category role and sensory appeal.

Food and Nutrition Wellness

Lessons From Past Global Crises for the Iran War

As the Iran war brings economic disruption to global consumer markets, Euromonitor looks back at previous crises – the 2008 global financial crisis, the COVID-19 pandemic and the war in Ukraine to understand how each of these crises changed consumer markets.

Industrial Markets Food and Nutrition

The Company Analytics Behind the Unilever-McCormick Deal

This article evaluates the proposed Unilever Foods-McCormick transaction through a company‑level analytics lens to move beyond deal headlines. Using granular category and geographic portfolio analysis alongside forward‑looking growth forecasts, it highlights how the combination closes McCormick’s category and geographic gaps while supporting Unilever’s shift towards a focused home and personal care portfolio. By examining where current strengths and future growth drivers align, the analysis demonstrates why both micro‑level portfolio detail and macro‑level growth outlooks are essential for understanding deal rationale, long‑term impact, and future strategic opportunities.

Food and Nutrition Cooking Ingredients and Meals

Bridge2Food Europe

Bridge2Food Europe brings together senior leaders from across the global food and ingredients ecosystem to explore the future of plant-based and alternative protein innovation.

Consumer Foodservice Fresh Food

The IDDBA Show 2026

IDDBA 2026 brings together today’s leaders and tomorrow’s innovators for the industry’s premier event dedicated to dairy, deli, bakery, and foodservice.

Consumer Foodservice Fresh Food

Vitafoods Europe 2026

A global nutraceutical event, bringing together over 30,000 industry professionals and 1600 exhibitors, offering opportunities to connect with the entire supply chain.

Ingredients Food and Nutrition

Europe accounts for half of the world’s top 10 seasonal chocolate markets

From Easter eggs in the UK and Germany to refined gifting boxes in France and Switzerland, Europe continues to dominate the seasonal chocolate industry.

Snacks

Global staple foods market reaches USD 1.2 trillion in retail sales

While consumers remain highly price-sensitive, sustained food inflation and shifting purchasing behaviours are reshaping the industry’s trajectory heading towards 2030.

Staple Foods

Processed foods lose favour as clean eating reshapes global diets

Over one in four consumers globally now actively limit their intake of processed foods as concern over UPFs (ultra-processed foods) grows.

Food and Nutrition

Empowering Women’s Health: Focus on Ethics and Efficacy

The expansion of wellness to encompass a more holistic and inclusive view has meant that previously taboo or underserved areas such as women's health are now becoming a more critical component of the evolution of the wellness journey. In an increasingly saturated and overcrowded wellness marketplace, elevating brand credibility through science and medical backing will be key for closing the gap in consumer product and service adoption.

Health and Beauty Wellness

Wellness is a Lifestyle: How to Meet Consumer Demands

Join four of our leading experts as they delve into the evolving landscape of health and wellness, focusing on its expansion from a trend to a consumer lifestyle. Key topics include the Blurring of Wellness Concepts, Women’s Health, Self-Care at Home and the Evolution of Health-Conscious Eating.

Wellness Home Products

Next Asian Wave: Strategies influencing global markets

Join our experts as we break down the expansion playbooks of leading Chinese and Korean brands, revealing how they adapt to local markets, build ecosystem advantages and leverage authenticity to capture new demand.

Consumer Trends Innovation

2025 Asia Pacific Outlook: Snacks trends and opportunities

This webinar identifies pockets of growth in the snacks industry within Asia Pacific. Learn how to navigate dynamic markets, where to refocus priorities and which brands are leading innovation and market expansion.

Packaged Food Retail

The Business of Uncertainty: Impact of Trump Policies Across Industries

What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.

Economies Health and Beauty

Milking growth in Southeast Asia for Australian food brands

Discover how your brand can stay competitive, tap into high-growth categories and build resilience in a fast-evolving region.

Australasia Food and Nutrition

FMCG Outlook and Opportunities: 2025 Edition

Find the latest insights on FMCG growth drivers, trends and opportunities for your strategy with market forecasts to 2029.

Food and Nutrition Drinks

The state of FMCG e-commerce: Fastest-growing brands and channels in 2025

Unlock the future of the FMCG industry in 2025 with this comprehensive report, developed in partnership with Semrush. Master the digital marketplace and discover key trends and strategies, from record-breaking seasonal sales and mobile dominance to AI-driven disruption, shaping FMCG ecommerce in 2025.

Retail and E-Commerce Digital

View all food and nutrition insights

Food and Nutrition

Our expertise

Compare opportunities by market

Build winning channel strategies

Plan across the value chain

Trusted by

Category intelligence that drives better decisions

Our coverage

Actionable insights

Full retail universe

Who uses it

Our coverage

Actionable insights

Full retail universe

Who uses it

Our coverage

Actionable insights

Who uses it

Our coverage

Actionable insights

Who uses it

Our coverage

Actionable insights

Who uses it

Our coverage

Actionable insights

Full retail universe

Who uses it

Our coverage

Actionable insights

Full retail universe

Who uses it

Solutions to help you understand industry trends and drivers

Subscription

Custom Research

Report Store

Our research answers your biggest questions:

What can you expect:

Speak to our team today

Thank you for getting in touch.

Explore our food and nutrition insights