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Unpack the trends driving food innovation, from health-focused choices to on-the-go convenience
There are numerous trends influencing the growth of the food and nutrition industry, from demand for healthy and functional products to a rise in convenient ready-to-eat meals and snacks that cater to busy lifestyles.
We're here to help you understand changing food preferences and seize growth opportunities. With more than 50 years of experience and expertise in packaged food research, we provide the insights you need to make confident strategic decisions. Use our data analytics to tailor your product offer to specific market demands and differentiate yourself from your competitors.
What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.
Register nowAmid turbulent tariffs, rising producer costs (eg cocoa commodity price) and dynamic consumer habit shifts, the snacks industry continues to realise the upside to value growth resulting in USD679 billion retail sales in 2024. Euromonitor’s research has identified five key trends critical to industry strategy set to shape snacks in the years ahead.
The use of GLP-1 drugs, which is already exerting a significant impact on the US food and beverage market, is set to rise sharply around the world in 2026. Semaglutide, the active ingredient in drugs like Ozempic, goes off-patent in much of the world that year. This means that millions of people are going to change how they eat and drink in the coming years, with significant impacts on the food and drink industry.
The Chinese government’s Healthy China Initiative 2019-2030 presents an opportunity for food and beverage brands to innovate, be that through reformulating existing products with better-for-you ingredients, developing targeted offerings that address specific health needs, or enhancing transparency to highlight product benefits and build consumer trust.
One in six adult residents of the United States is replacing their daily meals with snacks, data analytics company Euromonitor International has revealed.
Boxed assortments and educational toys are expected to be the top sellers for the Christmas holiday season this year as consumers become more selective with purchases according to data analytics firm Euromonitor International.
Data analytics company Euromonitor International has today revealed its Top Global Consumer Trends 2025, with the annual report highlighting the five key trends that explain the evolving behaviour of consumers.
The expansion of wellness to encompass a more holistic and inclusive view has meant that previously taboo or underserved areas such as women's health are now becoming a more critical component of the evolution of the wellness journey. In an increasingly saturated and overcrowded wellness marketplace, elevating brand credibility through science and medical backing will be key for closing the gap in consumer product and service adoption.
Join four of our leading experts as they delve into the evolving landscape of health and wellness, focusing on its expansion from a trend to a consumer lifestyle. Key topics include the Blurring of Wellness Concepts, Women’s Health, Self-Care at Home and the Evolution of Health-Conscious Eating.
What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.
Digitally native brands are reshaping the FMCG industry. Register for our webinar to explore how online marketplaces, social commerce and direct-to-consumer strategies are fuelling this transformation.
Unlock the future of the FMCG industry in 2025 with this comprehensive report, developed in partnership with Semrush. Master the digital marketplace and discover key trends and strategies, from record-breaking seasonal sales and mobile dominance to AI-driven disruption, shaping FMCG ecommerce in 2025.
Find data and insights on the health and wellness landscape, so you can adapt your strategy to meet consumer needs.
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“Euromonitor delivers valuable market intelligence, providing us with both a broad industry overview and granular insights into specific markets. Their in-depth consumer trends analysis directly informs our strategic foresight initiatives, enabling us to anticipate long-term opportunities and threats. Euromonitor’s expertise helped us in developing our first State of Snacking: Future Trends report, contributing valuable data and insights to highlight the top 25 trends shaping the future of food and snacking. Beyond their professionalism, Euromonitor team's passion, proactivity and dedication consistently exceed expectations."
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“Euromonitor's service has been incredibly valuable in helping our business understand the market better. Their comprehensive insights and analyses have played a key role in shaping our international strategy portfolio by providing a clearer view of global trends and consumer behaviours. The data was used as a directional and complementary view to our other sell-in and sell-out data, enhancing our overall market understanding.”
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Stay informed about current and future trends shaping the food and nutrition industry. We also monitor, collect and analyse consumer survey data to better understand behaviours, trends and factors influencing purchasing habits in the nutrition space.
Leverage 50+ years of expertise to uncover food and nutrition trends, optimise your strategies and drive growth in your business.
We research four distinct categories, with detailed sub-category breakdowns: edible oils, meals & soups, sauces, dips & condiments and sweet spreads. We research 99 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
We research the full retail universe.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research three distinct categories, with detailed sub-category breakdowns: baby Food, dairy and plant-based dairy. We research 99 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
We research the full retail universe.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research 7 distinct categories, with detailed sub-category breakdowns: fish and seafood, fruits, meats, nuts, pulses, starchy roots and vegetables. We research 53 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research six distinct categories, with detailed sub-category breakdowns: health & wellness cooking ingredients & meals, health & wellness dairy products & alternatives, health & wellness hot drinks, health & wellness snacks, health & wellness soft drinks and health & wellness staple foods. We research 40 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research seven distinct categories, with detailed sub-category breakdowns: alcoholic drinks, cooking ingredients & meals, dairy products & alternatives, fresh food, snacks, soft drinks and staple foods. We research 40 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research distinct categories, with detailed sub-category breakdowns: confectionary, ice cream, savoury snacks and sweet biscuits, snack bars & fruit snacks. We research 99 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
We research the full retail universe.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
We research five distinct categories, with detailed sub-category breakdowns: baked goods, breakfast cereals, processed fruit & vegetables, processed meats, seafood & alternatives to meat and rice, pasta and noodles. We research 99 countries and produce modelled data where we don’t have local in-country analysts.
Use our thought-provoking insights to understand the key drivers influencing industry growth.
We research the full retail universe.
Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.
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Euromonitor’s market research reports are an excellent starting point for understanding a category or market quickly. For more detailed data analytics and insights, Passport is the resource you need. It offers strategic industry knowledge, tactical data and actionable insights all in one place. Alternatively, if you require custom research our consulting team is ready to help you.
Euromonitor’s market research reports are an excellent starting point for understanding the leading companies and brands in a category and market. For more detailed data analytics and insights, Passport is the resource you need. Alternatively, if you require custom research our consulting team is ready to help you.
Euromonitor’s market research reports are an excellent starting point for understanding a category or market and the leading companies quickly. For more detailed data analytics and insights, Passport is the resource you need. You can discover new product launches faster than ever before and track their expansion and withdrawal. Alternatively, if you require custom research our consulting team is ready to help you.
Global packaged food sales are set to exceed USD3 trillion in 2024, with volumes growing over the forecast period. Even with inflationary pressures moderating, each grocery category (staple foods, dairy products and alternatives, snacks, and cooking ingredients and meals) has seen price increases. Staple foods is benefiting from consumers’ focus on the “essentials”. The affordability crisis has magnified consumer purchase polarisation, exposing new and important strategy considerations.
Financial instability is a favourable environment for private label development. Premium private label, while niche, offers scope to add value and increase loyalty to retailers. It also makes added-value products accessible for price-sensitive consumers. While typically small, premium private label brands can grow into powerful brands and open new business directions via innovation. Premium private label has significant growth potential as a powerful lever to increase revenues.
This report is a global overview of the fresh food industry, considering its major trends and developments. The report examines the comparative performance of fresh foods across regions and markets and explores five-year forecasts. In addition, it identifies five key trends through which the global development of fresh food over the forecast period is considered.
Although not as high as in 2022, inflationary pressures persisted in edible oils in the US in 2023, and this has continued in 2024, influenced by a complex interplay of various headwinds, including geopolitical conflicts, climate change, and rising energy costs. For example, the ongoing tensions in certain regions have disrupted supply chains, causing delays and shortages, further exacerbating price increases. As a direct consequence, the unit prices of edible oils have surged significantly, res
Sauces, dips, and condiments has faced notable challenges in 2024 due to Nigeria's prevailing economic difficulties, including high inflation. Despite these obstacles, the category has managed to achieve marginal positive volume growth, as many of its products are essential cooking ingredients. However, rising unit prices, following sharp increases in 2023, have forced consumers to adapt their purchasing habits. Price sensitivity remains relatively limited for essential products such as stock cu
In 2024, retail value sales grew by 8% in current terms, reaching NZD201 million. Growth was heavily driven by honey, which showcased an uplift in sales of 13%. New Zealand has a solid reputation internationally as a leading producer of honey, with local manuka honey seeing strong demand abroad. New Zealand hives produce over 25,000 tonnes of honey each year, with production levels having more than doubled since 2012, with high export prices driving this trend. However, local consumption is less
It is expected to be a positive picture for dairy products and alternatives in Uzbekistan in 2024. While inflation is still high, there is expected to be healthy constant value and volume growth. This is partly due to continuing population growth. However, the economy is also growing and this is boosting consumer confidence. Furthermore, the recent supplies issues caused by the war in nearby Ukraine and in particular in relation to imports from Russia have for the most part been ironed out and t
In 2024, plant-based milk retail volumes are expected to remain robust in the US despite rising unit prices, solidifying its position as the largest category in plant-based dairy. This stability reflects a mature market in which plant-based milk continues to thrive. The resilience of plant-based milk is notable as it contrasts with the volatility seen in other plant-based dairy categories. Its maturity suggests a well-established consumer base that values both the product’s affordability and its
With adult nutrition trends continuing to trickle down in the US, and with concerns over a lack of legislative standards for infant nutrition, demand in baby food continues in the direction of “natural”/organic, functional ingredients, and “clean eating”. While the natural trend is not new to baby food, trends in 2024 have differed from previous years through their ability to push consumers away from packaged foods altogether, rather than simply diverting consumption to specific premium items. K
