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2026 Consumer Trends and Industry Insights
5 Feb 26 | GMT: 03:00 PMGet ready to turn consumer trends into opportunities for your brand. Join our webinar for insights on the biggest lifestyle shifts in 2026 and the impact of these evolving priorities across industries.
Euromonitor International
What Are the Top Consumer Trends in 2026?
20 Jan 26A new year always raises this question for brands: what do consumers want next? In 2026, B2C companies will continue to navigate evolving priorities and expectations. So, how do you keep up? With our global consumer trends report, which helps you get up to speed on emerging demands in the coming months.
Alison Angus
From Cravings to Conscious Choices: The Rise of Intentional Snacking
15 Jan 26Snacking has long been associated with indulgence – a moment to treat yourself with a burst of flavour and texture. Today, rising health consciousness and closer attention to ingredients and functionality are reshaping how consumers perceive snacks and what they expect from them.
Rasa Vaiciuniene
Demand-Driven Botanicals: Mapping Ingredient Growth and Evolving BPC Trends
18 Dec 25Botanical ingredients continue to play a central role in product formulation and innovation as consumers increasingly recognise the natural benefits associated with plant-based extracts and healthier positioning. However, it is not enough to track which ingredients are rising in popularity from the supply side; understanding which botanicals are used at the product level and in which countries and categories they appear provides a clearer view of what trends are here to stay.
Jared Conway
The Rise of Sustainable Innovation in Private Label
15 Dec 25In 2025, sustainability has demonstrated high resilience amidst global SKU rationalisation, remaining a key complementary feature for product development. In the last 12 months, 60% of all new products launched globally carried at least one sustainability claim. For private label products, that figure was even higher, at 63% – reflecting consumers’ preference for affordable but sustainable options, while signalling retailers’ evolving positioning as credible, value-driven and innovative competitors to national brands.
Jorge Zuniga
Top Global Consumer Trends 2026
5 Nov 25How can you respond to lifestyle shifts and evolving consumer expectations in 2026? Read this report—equipped with our data analytics and expert insights to help you make strategic decisions that drive growth.
Euromonitor International