Wellness Thought leaders reveal the underlying drivers, trends and disruptors behind the evolution of wellness to pinpoint white spaces and inform product innovation strategies, from nutrition to technology.

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Webinar

2025 Asia Pacific Outlook: Consumer Health trends & opportunities

9 Dec 25 | SGT: 11:00 AM

This webinar will unpack the forces shaping the future of the Consumer Health industry in Asia Pacific, from shifting consumer priorities to innovation in product positioning and distribution.

Euromonitor International

Euromonitor International

Podcast

Cross-Industry Trends Shaping Growth Into 2026

2 Dec 25

We are excited to present Euromonitor's trending topics. Listen to our thought leaders discuss five short-term trends shaping global industries in 2025–26: market volatility, beyond affordability, healthy longevity, intentional consumption and next-gen online storefronts. Understanding them is critical for resilience and growth in today’s volatile environment.

Euromonitor International

Euromonitor International

Article

Top Trends Shaping the Health and Wellness Industry

26 Nov 25

Despite economic uncertainty, consumers increasingly prioritise health, wellness, and functionality in food and drinks – putting legacy products at a crossroads. Fibre, protein, and brain health claims lead across beverages, dairy, and plant-based foods, while clean eating and simpler recipes gain traction.

Karine Dussimon

Karine Dussimon

Article

Winning in China: What Australian Health Brands Can Learn from Swisse’s Success

27 Oct 25

Swisse, the Australian health brand, is the leading player in China’s online vitamins and dietary supplements market. According to Euromonitor International E-Commerce data, the brand has maintained its top position since 2022 without serious competition from other brands.

Yang Hu

Yang Hu

Article

The Protein Paradox: When Health Claims Become Table Stakes

23 Oct 25

In the CPG competitive landscape, product claims have long been viewed as a strategic tool for differentiation and premium pricing. Health-focused claims have historically commanded price premiums as consumers demonstrate willingness to pay more for perceived nutritional benefits.

Miri Eliyahu

Miri Eliyahu

Article

Redefining Wellness: Europe’s Sports Nutrition Evolution

15 Oct 25

Europe’s sports nutrition industry is evolving from performance-focused products to holistic wellness solutions. Driven by innovation, changing consumer values, and demand for transparency, the market now embraces mental well-being, clean labels, and sustainability—blurring the lines between fitness and everyday health.

Aishwarya Rajpara

Aishwarya Rajpara

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