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Next Asian Wave: Strategies influencing global markets
7 May 26 | SGT: 11:00 AMJoin our experts as we break down the expansion playbooks of leading Chinese and Korean brands, revealing how they adapt to local markets, build ecosystem advantages and leverage authenticity to capture new demand.
Lessons From Past Global Crises for the Iran War
27 Apr 26As the Iran war brings economic disruption to global consumer markets, Euromonitor looks back at previous crises – the 2008 global financial crisis, the COVID-19 pandemic and the war in Ukraine to understand how each of these crises changed consumer markets.
The Company Analytics Behind the Unilever-McCormick Deal
21 Apr 26This article evaluates the proposed Unilever Foods-McCormick transaction through a company‑level analytics lens to move beyond deal headlines. Using granular category and geographic portfolio analysis alongside forward‑looking growth forecasts, it highlights how the combination closes McCormick’s category and geographic gaps while supporting Unilever’s shift towards a focused home and personal care portfolio. By examining where current strengths and future growth drivers align, the analysis demonstrates why both micro‑level portfolio detail and macro‑level growth outlooks are essential for understanding deal rationale, long‑term impact, and future strategic opportunities.
Top Five Trends Shaping the Cooking Ingredients and Meals Industry in 2026
13 Apr 26The food consumer of 2026 faces numerous challenges. Foremost amongst these is rising prices, a trend likely to worsen as the supply disruptions of the war in Iran disrupt the global agricultural system. This is going to push consumers to above all seek value. They are willing to splurge less than they were before, but that does not mean they are not still willing to spend on things such as health benefits and convenience if the value proposition is right.
Snacks E-Commerce: How Social Media and AI Are Reshaping Discovery
17 Mar 26Global e-commerce snack sales now total USD57 billion, growing faster than most channels except warehouse clubs and discounters. Recommendation algorithms have proved highly effective for snacks due to strong repurchase rates, with growth driven by lower marketing costs, amplified reach potential, and alignment with digital-native consumers.
Dairy’s Strategic Reinvention for Healthy Longevity in Asia
3 Mar 26The dairy industry in Asia Pacific is undergoing demographic shifts and rising competition from consumer health categories. To stay competitive for the long term, brands must focus on early‑life preventative health and build relevance among consumers under 30.