Chinese companies are rapidly gaining ground in Southeast Asia, particularly in categories where they hold clear competitive advantages, such as electric vehicles, consumer electronics and home appliances. More recently, Chinese consumer goods brands have expanded their footprint, reflecting a broader push into lifestyle and daily-use categories; however, their success is not uniform.
This infographic highlights recent consumer foodservice trends and Euromonitor's projections for the industry.
The Chinese government’s Healthy China Initiative 2019-2030 presents an opportunity for food and beverage brands to innovate, be that through reformulating existing products with better-for-you ingredients, developing targeted offerings that address specific health needs, or enhancing transparency to highlight product benefits and build consumer trust.
Unlock the future of the FMCG industry in 2025 with this comprehensive report, developed in partnership with Semrush. Master the digital marketplace and discover key trends and strategies, from record-breaking seasonal sales and mobile dominance to AI-driven disruption, shaping FMCG ecommerce in 2025.
The foodservice industry is grappling with multiple challenges, affecting both consumers and operators. To navigate these challenges, enhancing customer experience and differentiating from competitors are crucial strategies.
US consumer foodservice relies on undocumented workers and imported food. This makes it uniquely vulnerable to Trump’s promise to expel record numbers of immigrants and impose tariffs on US allies.