E-Commerce Tracking
Uncover how to win online through digital strategy optimisation.
Talk to our teamOptimise your online channel strategy for smarter growth
Do you know which online platforms to prioritise to future-proof your digital strategy and maximise sales growth? Should you focus your resources on leading e-commerce retailers, specialist platforms, direct-to-consumer channels or third-party marketplaces?
Our E-commerce Tracking solution empowers businesses to refine their digital strategy by prioritising investments across online platforms. Through customised online sales measurement, we help you identify the most attractive retailers, track competitor dynamics and uncover growth opportunities across marketplaces, DTC and social commerce.
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A proven approach, tailored to your needs
Customised online sales measurement data designed to support companies in refining their online strategy through targeted prioritisation — including tracking market size, share and performance across categories, subcategories, brands and retailers.
- Prioritise resource allocation and investments across online platforms by evaluating retailer attractiveness
- Identify leading online retail platforms and channels for potential partnerships
- Understand and track competitor dynamics across online sales platforms to uncover opportunities and threats
- Online category level market sizes and shares
- Online sub-channel distribution and retailer shares
- Detailed insights on competitor and brand performance, digital industry and category trends and online channel distribution
Prioritise which opportunities to pursue using data analytics and insights to guide you on your pathway to growth.
- Detailed Excel Workbook
- Power BI Dashboard
- Customised PowerPoint executive summary
- Final Presentation
Latest technologies and techniques
We use the latest technologies and best data sources to build rich and robust data. That means interpreting 50+ years of global and local data alongside the fresh insights you need.
Global network
With analysts based in 100 countries and our industry specialist teams, you get access to our global research. Not every consultancy offers this additional layer of local, on-the-ground expertise.
Insights with a human touch
The collective knowledge and experience of our consulting team adds a human touch to our data. We can understand your challenges quickly because we have often encountered similar questions elsewhere.
Eliminate the guesswork from tracking online sales and see who is winning online
Learn morePrioritise distribution channels effectively and optimise resource allocation
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