Export Guidebook

Map a path for entry or expansion into foreign markets.

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Export strategy development for market entry and stakeholder alignment

Support clients in evaluating export potential, crafting a tailored go-to-market strategy and aligning internal and external stakeholders around international growth opportunities—ensuring readiness, strategic clarity and long-term success in new markets. 

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A proven approach, tailored to your needs


We work closely with you to understand your unique needs, delivering actionable recommendations.  

  • Assessing and evaluating export viability or readiness of a target market and build an actionable go-to-market plan to launch successfully through exports 
  • Optimising performance, expand reach, or reposition offering in a market the client is already exporting  
  • Securing investments or external funding to expand into a market through exports  
  • Export environment overview to outline macro-level economic and trade risks impacting export planning
  • Analyses of sector trends and product demand to align offerings with market needs.
  • Evaluation of local production and supplier strengths to identify differentiation opportunities
  • Assessment of import flows and competitor positioning to inform market entry strategy
  • Guides to access to target markets by identifying key channels, buyer types and expectations
  • Clarification of trade barriers, regulatory needs and logistics to support smooth export execution
  • Recommendations and insights into a clear export strategy for market entry, competition and growth 

Prioritise which opportunities to pursue using data analytics and insights to guide you on your pathway to growth. 

  • Customised PowerPoint report  
  • Detailed Excel workbook   
  • Final presentation 

Latest technologies and techniques

We use the latest technologies and best data sources to build rich and robust data. That means interpreting 50+ years of global and local data alongside the fresh insights you need.

Global network

With analysts based in 100 countries and our industry specialist teams, you get access to our global research. Not every consultancy offers this additional layer of local, on-the-ground expertise.

Insights with a human touch

The collective knowledge and experience of our consulting team adds a human touch to our data. We can understand your challenges quickly because we have often encountered similar questions elsewhere.

Export Scorecard

Target priority export markets for entry or expansion

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Whitespace Analysis

Discovering market gaps where unmet customer needs exist.

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