Cleaning Products US

Cleaning Products US is a leading industry conference for the home and personal care sector, bringing together manufacturers, retailers, chemical suppliers, regulatory experts, and innovators to discuss market trends, regulatory developments, sustainability, product formulation, fragrance, biotechnology, and emerging consumer demands. The event combines expert presentations, panel discussions, technical sessions, and networking opportunities, making it a key forum for professionals seeking insights, partnerships, and innovation across the cleaning products value chain.

Session title: Clean, Smarter, Better: Navigating Tomorrow’s Home Care Landscape

Session description: This session explores the key trends transforming the home care industry, highlighting how changing consumer expectations, technology, and market dynamics are driving category performance and innovation. It examines the shift from traditional cleaning products toward health-focused, tech-enabled, and digitally distributed solutions, while addressing sustainability, evolving consumer behaviors, and brand strategies. The presentation also looks ahead to the future of home care, emphasizing biological innovation, pet-safe products, digital-native brands, and integrated systems that deliver superior performance, health benefits, and convenience.

Date and time of the Euromonitor session: 29 September 2026, 9:45-10:15 ET

Name and title of the Euromonitor speaker: Filip Hoffmann-Häußler | Global Insight Manager: Home Care