Marguerite Le Rolland, senior global insight manager: fashion, analyses the mainstreaming of sportswear, exploring how consumer lifestyle shifts and fashion-forward design have propelled athletic apparel from gyms to everyday wardrobes worldwide.

This segment explores how industry initiatives such as Pact are tackling the environmental impact of beauty packaging. Euromonitor’s insights highlight consumer expectations for sustainability and the challenges brands face in scaling recycling solutions.

Margaux Laine, senior consultant, analyses the Dutch food market, spotlighting the rise of premium and functional foods, increased interest in flexitarian diets, and shifting consumer values. The article delves into how these movements are reshaping the industry and driving innovation in The Netherlands.

Nick Stene, senior global insight manager: consumer health, discusses Nutrafol’s ambitions for global expansion following its milestone of $1 billion in sales. The article examines market dynamics, competitive strategies, and consumer health trends fuelling Nutrafol’s growth.

Sonali Jagadev, senior analyst, provides an objective review of the booming colostrum market, assessing scientific evidence versus marketing claims and discussing the implications for the health and wellness industry.

Michelle Evans, global lead for retail and digital shopper, offers expert commentary on Amazon’s expansion into Chicago’s suburban retail scene. The article investigates Amazon’s strategies to compete with traditional big-box stores and reshape local consumer habits.