K-beauty 2.0 surges: Online beauty sales expected to surpass 2024 total sales
Propelled by the momentum of ‘K-beauty 2.0’, global K-beauty online sales for the first three quarters of 2025 already reached 86% of the total recorded in 2024.
Propelled by the momentum of ‘K-beauty 2.0’, global K-beauty online sales for the first three quarters of 2025 already reached 86% of the total recorded in 2024.
글로벌 K-뷰티 온라인 판매액*은 23억 7천만 달러로 2024년 전체 판매액의 86%에 달해, 올해 판매액이 작년을 넘어선다는 분석이 나왔다.
전 세계 매력적인 여행지를 선정해 발표하는 유로모니터의 ‘2025 TOP 100 여행지 인덱스(Top 100 City Destinations Index 2025)’에서 한국의 서울이 작년인 2024년 순위인 12위보다 두 단계 상승해 처음으로 10위권 안에 진입했다.
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