Global Company Profile Feb 2025

Driven by innovation-centred product development and robust branding strategies within the athletic footwear market, On AG has established itself as the world’s fastest growing sportswear brand. On continued to outperform the global sports footwear industry in 2024, recording double-digit growth. Its direct-to-consumer (DTC) channel, in particular, stands out as the company’s most dynamic growth driver, while sports apparel and sports-inspired sportwear expansion represent key opportunities.