eTail Germany 2026

eTail Germany is the DACH e-commerce and digital marketing conference for retailers and brands. Connect with heads of e-commerce, digital and marketing from the leading German retailers and brands, for a two-day event, to explore the latest and greatest innovations in the fast-evolving retail industry.

Join us as retailers across Germany strive to adapt to an ever-changing market landscape, looking into how AI and hyper-personalisation can revolutionize loyalty programs and customer experiences.

At eTail Germany you will gain insights on:

• Getting to grips with the new era of loyalty programmes and next-gen personalisation techniques.
• Discovering innovative uses of AI and Gen AI, from predictive analytics to immersive experiences.
• Harnessing the retail media boom and optimising marketing budgets.
• Building cohesive customer journeys and consistent brand images across all touchpoints.
• Using advanced data analytics to boost customer engagement and retention.
• Creating seamless omnichannel experiences to offer shoppers the choice they want.

Session title: Panel: Real‑Time Intelligence: Transforming Data into Agile Marketing Strategy

Date and time of the Euromonitor session: 17 March 2026, 14:50 CET

Name and title of the Euromonitor speaker: Raphael Moreau, Senior Consultant

Discount code: ETGEI