Competitive Landscape
Contracted Suppliers Maintain Stable Supply as Competitive Shifts Stall
Rx/reimbursement adult incontinence remains highly concentrated, characterised by a single undifferentiated product grouping under the reimbursement system with no available subcategories or segmentation. The market structure is determined by a tender-driven procurement framework that focuses exclusively on affordability and supply continuity.
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Overview:
Understand the latest market trends and future growth opportunities for the Rx/Reimbursement adult incontinence industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Rx/Reimbursement adult incontinence industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Rx/Reimbursement adult incontinence in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Rx/Reimbursement adult incontinence in Israel?
- Which are the leading brands in Rx/Reimbursement adult incontinence in Israel?
- How are products distributed in Rx/Reimbursement adult incontinence in Israel?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Rx/Reimbursement adult incontinence products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Rx/Reimbursement Adult Incontinence in Israel - Category analysis
Key Data Insights
Tender-Driven Procurement Limits New Launches and Innovation
Tender-Driven Procurement Limits New Launches and Innovation
Distributors Prioritise Continuity and Supply over New Formats
Reimbursement Criteria to Keep Demand Stable as Population Ages
Manufacturers to Focus on Efficiency Rather Than Innovation
Contracted Suppliers Maintain Stable Supply as Competitive Shifts Stall
Pharmacies and Medical Supply Outlets Sustain Product Access
Tissue and Hygiene in Israel - Industry Overview
Price Sensitivity Drives Private Label Nappies/Diapers and Trade-Down Behaviour
Key Data Insights
Price Sensitivity Drives Private Label Nappies/Diapers and Trade-Down Behaviour
Shrinkflation by Huggies Intensifies Consumer Focus on Value per Unit
Modibodi Expands Reusable Underwear, Promoting Sustainable Period Care
Discounters and E-Commerce Influence Value-Driven Purchasing Decisions
Nappies/Diapers/Pants to Sustain Value Lead within Hygiene
Private Label and Cost Efficiency Shape Future Business Models
Kimberly-Clark Defends Lead as Smaller Players Gain Ground
Discounters Attract Routine Shoppers with Value on Essentials
Retail E-Commerce Expands for Bulk and Repeat Purchases
Country Reports Disclaimer
Rx/Reimbursement adult incontinence
To qualify for reimbursement, typically a note from a physician is required (a “prescription”) indicating that the patient is in need of incontinence supplies. Depending on the local system in place, supplies are then either shipped directly to consumer home by a designated service or a consumer has to pick up products at a pharmacy. Please be advised that services and routes to consumers can vary even within the same country and vary by state/region. Some countries provide reimbursement through income tax deductions. If this is the case in your market, we EXCLUDE this type of reimbursement from our Rx/Reimbursement coverage as it would be impossible to track. Additionally, consumers would have already purchased the products in retail before claiming tax deductions, and as such the products have already been counted as retail sales. The same logic applies to institutional sales. If a nursing home purchased adult incontinence products from a distributor/manufacturer for distribution to its patients/residents, these products would be included as AFH adult incontinence in our coverage, even though sometimes patients might claim healthcare deductions for costs of stay at a nursing home.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Rx/Reimbursement adult incontinence research and analysis database.
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