アジアで拡大するアルファ世代の影響力、2030年に向け消費は10兆ドル規模へ
アジア地域では、世帯規模の縮小により、家族の意思決定におけるα世代の存在感が高まっており、食品、旅行、家電といった分野で企業に新たな機会が生まれています。α世代を含む世帯の消費は2030年までに約1割増加する見込みです。
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Explore press releasesGen Alpha drives family decisions as Asian household spending exceeds USD10 trillion by 2030
Smaller households are increasing the influence of Gen Alpha within family decisions, creating opportunities for brands in sectors such as grocery, travel and household appliances.
デリバリーが外食の22％に拡大、コーヒー・ティー専門店はアジアで高成長
英国の市場調査会社ユーロモニター「世界の外食・フードサービス市場」レポートによると、2025年の世界の外食・フードサービス産業の売上規模は、前年比1.6%増の3.36兆米ドルでした。デリバリーのシェアは2019年の9％から2025年には22％に拡大し、2030年には28％に達する見込みです。
One-in-five dollars spent on global foodservice delivery in 2025
Delivery continues to accelerate its share of the global consumer foodservice market.
Europe accounts for half of the world’s top 10 seasonal chocolate markets
From Easter eggs in the UK and Germany to refined gifting boxes in France and Switzerland, Europe continues to dominate the seasonal chocolate industry.
Pearly Siffel joins Euromonitor International as Chief Commercial Officer
Euromonitor International, the world’s leading provider of global market intelligence, today announced the appointment of Pearly Siffel as its Chief Commercial Officer (CCO).
Euromonitor in the news
See more Euromonitor in the newsMatthew Oster, head of health, beauty and hygiene insights, analyses how brands like Allbirds, Maha and Biologica are transforming the women’s health market by embedding wellness into apparel and consumer goods, reflecting a broader industry shift towards holistic well-being-centric offerings.
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Matthew Oster • Head of Health: Beauty and Hygiene Insights
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The State of Fashion 2026 report, underpinned by Euromonitor data, provides a comprehensive forecast on evolving fashion industry dynamics, spotlighting key disruptors including sustainability imperatives, digital innovation, and shifting consumer behaviours shaping strategies for industry leaders in the next era.
Read more Read moreRubab Abdoolla, senior consultant, explores the rising influence of African beauty on the global stage, delving into indigenous ingredients, heritage-driven narratives, and market potential as leading brands incorporate African traditions in product innovation and branding.
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Rubab Abdoolla • Senior Consultant
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