PROSPECTS AND OPPORTUNITIES
Resilience for cigars and cigarillos, while smoking tobacco may see further growth
Volume sales of cigars and cigarillos are expected to continue falling at a moderate pace during the forecast period overall. This decline is, nonetheless, expected to be slower in comparison with the decline predicted for cigarettes.
Flavours set to remain a key differentiation point for cigarillo brands
Following the success of Villiger Mini cigarillos, the demand for cigarillos is predicted to remain supported by a rise in the popularity of flavoured variants which is allowing brands to create a distinct positioning. Villiger continued to expand its assortment, with the launch of Villiger Long Red with a vanilla flavour and Villiger Long Green with a caipirinha flavour in early 2025, while the Manifesto cigarillo brand launched by GRE Trade in Germany in late 2024 is available in four flavours: caramel, chocolate, lemon and grape.
Cigars expected to focus on premium positioning through provenance
Cigars manufacturers are expected to retain their focus on special editions and premium cigars to create a closer bond with their core consumer base, notably through an emphasis on tobacco provenance. This is a trend that is likely to benefit Cuban cigars especially.
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Overview:
Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigars, Cigarillos and Smoking Tobacco industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cigars, Cigarillos and Smoking Tobacco in Germany report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cigars, Cigarillos and Smoking Tobacco in Germany?
- Which are the leading brands in Cigars, Cigarillos and Smoking Tobacco in Germany?
- How are products distributed in Cigars, Cigarillos and Smoking Tobacco in Germany?
- Which category is the most heavily taxed in Germany?
- How is the operating environment for Cigars, Cigarillos and Smoking Tobacco changing?
- What are the current legislative restrictions applicable to the sale of Cigars, Cigarillos and Smoking Tobacco products in Germany?
- How has COVID-19 impacted demand?
- How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
- Where is future growth expected to be most dynamic?
Cigars, Cigarillos and Smoking Tobacco in Germany - Category analysis
KEY DATA FINDINGS
Cigars and cigarillos resilient while smoking tobacco recovers due to revised law
Private label makes gains in cigars and cigarillos thanks to lower prices
Food/drink/tobacco specialists lead distribution while e-commerce makes gains
Resilience for cigars and cigarillos, while smoking tobacco may see further growth
Flavours set to remain a key differentiation point for cigarillo brands
Cigars expected to focus on premium positioning through provenance
Tobacco in Germany - Industry Overview
Tobacco in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tobacco?
Legislation
Legislative overview
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
DISCLAIMER
The following categories and subcategories are included:
Cigars, Cigarillos and Smoking Tobacco
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- Cigars
- Cigarillos
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- Pipe Tobacco
- Fine Cut Tobacco
Cigars, Cigarillos and Smoking Tobacco
Combined sales of cigars, cigarillos and smoking tobacco.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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