Haikal Sufiyan

Haikal Sufiyan Senior Analyst

singapore

English

About Haikal

Haikal is a Senior Research Analyst at Euromonitor International.

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Haikal is part of the research team in Singapore that handles home and tech research and client engagements. His focus is on home and tech industries, connecting with clients to share insights of industries such as home and garden.

Related to Appliances and Electronics

Article

Ray-Ban and Gentle Monster Take Meta and Google Smart Eyewear Mainstream

27 Apr 26

Smart eyewear adoption has been constrained less by technology capability and more by social acceptance. Collaborations with established eyewear and fashion brands are accelerating mainstream adoption by reducing behavioural friction. Embedding AI driven functionality into iconic designs from Ray Ban’s Wayfarer frames to Gentle Monster’s fashion forward silhouettes, smart eyewear is being reframed from a visible tech experiment into a familiar lifestyle accessory. Design, comfort and cultural relevance have become as critical as AI performance and fashion led strategies are helping smart eyewear move from novelty towards everyday utility.

Loo Wee Teck

Loo Wee Teck

Article

Spielwarenmesse: How Kidults Are Shaping the Future of Play

18 Mar 26

Ratna Sita Handayani, Head of Research (DACH region) at Euromonitor International, was invited to present at the 75th Spielwarenmesse in Nuremberg where she unpacked how the cute economy is a strategic pillar of growth at a time when consumers are turning to toys for comfort and connection.

Loo Wee Teck

Loo Wee Teck

Article

US Heat Pump Adoption Continues to Rise Amid Shifting Policy Support

25 Feb 26

Despite lagging behind European adoption rates, heat pumps in the US have outsold traditional gas furnaces annually since 2021, according to RMI (formerly Rocky Mountain Institute). Since 2015, the Energy Information Administration has reported higher residential HVAC activity each year. With cooling rates increasing due to higher average global temperatures, heat pumps have two points in their favour.

Benjamin Bahena

Benjamin Bahena