Sonali Jagadev Analyst
chicago
English, Hindi
About Sonali
Sonali is a Research Analyst for the beauty and fashion industry. So far, her expertise is focused on the baby care, sun care, vitamins and dietary supplements markets in the US.
Sonali is actively involved in market sizing and forecasting, and writing industry reports. She further supports clients by providing insight on key consumer trends, category performances, competitive intelligence and future industry outlook. Before joining Euromonitor, Sonali worked for various healthcare and fmcg clients during her time in Accenture and Infiniti Research.
Related to Beauty and Personal Care
The Diffusion Principle: How Nootropic Claims Are Crossing Industry Boundaries
29 Jan 26Success in claim innovation isn't measured solely by volume, but also by reach. When a functional claim established in one industry migrates across category boundaries, you know it has transcended niche status to become a general consumer expectation. Nootropic claims are doing this, and the diffusion pattern shows something important about how health and wellness trends achieve mainstream traction.
Miri Eliyahu
Glass Skin & Global Wins: The Rise of K-Beauty
18 Dec 25K-Beauty (Korean-Beauty) is entering a powerful second wave – defined by innovation, global reach and strategic agility.
Euromonitor International
Top Trends Shaping Consumer Health into 2026
15 Dec 25Consumer health today has many attractive growth opportunities. Behavioural shifts and evolving wellness goals are rewriting the rules, fuelling demand for protein among women, deepening health and beauty connections, and sparking a race for longevity. In fact, 2025 marked a tipping point: women have surpassed men in seeking added protein, visibly reshaping brand strategies and competitive dynamics. These changes are driving new trends, which will set the 2026 agenda.
Nick Stene