JDE Peet's BV
Total report count: 1
Total report count: 1
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Although second behind Nestlé in the overall global market, JDE Peet’s remains the leading pure-play hot drinks company in the world. Its sales are dominated by coffee, with the company holding the leading position globally in standard fresh ground coffee and ranking second in most other coffee categories. It aims to drive future growth based around what it dubs “three big bets”, which are its Peet’s and L’Or brands as well as “10 iconic local brands led by Jacobs”.
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