London
English
Nick leads Euromonitor's consumer health research globally, delivering quality improvements to data, nurturing a growing team of industry specialists, and championing strategic thought leadership and value creation for clients across all content, meetings and trade events.
Within Nick's 28 year career so far, near two decades were spent brand-side, with the last ten years spent researching and educating on the drivers impacting clients across home and technology, and aiding in rebuilding client strategy amidst major business model disruptions. Latest focus has been wellness, and how much consumer action since 2020 was really about hormones and a near self-medicating behaviour. Nick previously worked for 18 years on the client side, in companies like Samsung, Electrolux Group, Dixons Retail, JCB and IBM, learning how to evaluate, nurture, lead, rebuild and optimise product development, category management, brand, and sales processes across different product categories. He has lived experience for the many ways value creation can work inside companies, and equally the lessons to take away from the many ways it can go wrong, too.
As consumers strongly link being attractive with appearing healthy, beauty-positioned supplements surpass traditional health products in both growth and innovation focus.
Consumer health today has many attractive growth opportunities. Behavioural shifts and evolving wellness goals are rewriting the rules, fuelling demand for protein among women, deepening health and beauty connections, and sparking a race for longevity. In fact, 2025 marked a tipping point: women have surpassed men in seeking added protein, visibly reshaping brand strategies and competitive dynamics. These changes are driving new trends, which will set the 2026 agenda.
President Trump’s tariffs are a strategy, what the President refers to as a “medicine”, to break the US addiction to low-cost manufacturing which is part of generating the trade deficit with China. Using cookware as an example for data specifics, we can show how tariff policies imply double-digit inflationary pressure is landing in 2025 and show why investment in India is heating up.
Germany – JW Marriott Hotel Berlin, Stauffenbergstrasse 26, 10785, Berlin
The 62nd AESGP Annual Meeting will discuss the most pressing developments shaping the future of self-care in Europe.
Market Logic and Euromonitor join forces to explore the emerging health and wellness trends that will shape 2026 and beyond.
The global consumer health market continues to grow, driven by rising interest in “beauty from within” solutions and healthy longevity.
As shifting consumer priorities drive demand for protein beyond traditional sports and fitness nutrition, women now account for 51% of consumers seeking to boost their protein intake.