Matthew Barry Global Insight Manager: Food, Cooking and Meals
chicago
English
About Matthew
Matt is Global Insight Manager for Food, Cooking and Meals at Euromonitor International. He focuses on providing insights to large food clients but also supports in the wider space including beverage companies, government agencies, and suppliers.
Expertise
Matt advises clients in the food, beverages, and B2B space on a wide variety of topics. Particular interest areas include cooking ingredients and meals, hot drinks, functional food and beverage, and the impact of geopolitics on food. Matt holds a master's degree in International Relations from the Harvard University School of Extension Studies. He has been quoted in publications such as the Economist, The Financial Times, and The Wall Street Journal.
Recently Published Work
Top Five Trends Shaping the Cooking Ingredients and Meals Industry in 2026
13 Apr 26The food consumer of 2026 faces numerous challenges. Foremost amongst these is rising prices, a trend likely to worsen as the supply disruptions of the war in Iran disrupt the global agricultural system. This is going to push consumers to above all seek value. They are willing to splurge less than they were before, but that does not mean they are not still willing to spend on things such as health benefits and convenience if the value proposition is right.
Matthew Barry
The Impact of GLP-1 Drugs on Food and Beverage Demand
19 Jun 25The use of GLP-1 drugs, which is already exerting a significant impact on the US food and beverage market, is set to rise sharply around the world in 2026. Semaglutide, the active ingredient in drugs like Ozempic, goes off-patent in much of the world that year. This means that millions of people are going to change how they eat and drink in the coming years, with significant impacts on the food and drink industry.
Matthew Barry
US Food and Drink Face the Low-Growth Era
5 Mar 25Perpetually low and falling fertility rates, sharpening anti-migrant sentiment, expanding GLP-1 usage, and the enduring impact of price increases have combined to create a situation where if aggregate calorie consumption at a regional level has not already begun to fall, it will start to in the near future. How to respond to this challenge ran through the strategies discussed by the food and beverage companies gathered at the annual conference of the Consumer Analyst Group of New York (CAGNY).
Matthew Barry