PROSPECTS AND OPPORTUNITIES
Ongoing growth is predicted for nuts as consumers reach for healthy snack and meal options
Total volume sales of nuts in Morocco are set to rise over the forecast period, increasing at a CAGR of 4%.
Ongoing growth is predicted for almonds, walnuts and peanuts, embraced as healthier impulse snacks
Almonds, walnuts, and peanuts (groundnuts) are expected to continue their positive growth trajectory in Morocco during the forecast period, driven by several key factors. As health and wellness awareness continues to rise, these nuts are increasingly promoted as healthier alternatives to traditional impulse snack products like cakes, chocolates, fried snacks, and crisps.
Nuts will be used in recipes for salads, baked goods, and traditional meals, driving sales
Nuts such as almonds, walnuts and peanuts (groundnuts) are expected to become more integrated into the local diet over the forecast period, as part of a broader shift towards healthier eating habits. These nuts are not only consumed as snacks, but are also increasingly featured in recipes for salads, baked goods, and traditional Moroccan dishes, further boosting their popularity.
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Overview:
Understand the latest market trends and future growth opportunities for the Nuts industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Nuts industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Nuts in Morocco report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Nuts in Morocco?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Nuts sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Nuts in Morocco - Category analysis
KEY DATA FINDINGS
Sales of nuts rise as consumers reach for food that supports healthier diets
Social gatherings and festivals support the sales of nuts in Morrocco
Lower priced imports are a challenge for domestic nut producers
Ongoing growth is predicted for nuts as consumers reach for healthy snack and meal options
Ongoing growth is predicted for almonds, walnuts and peanuts, embraced as healthier impulse snacks
Nuts will be used in recipes for salads, baked goods, and traditional meals, driving sales
Fresh Food in Morocco - Industry Overview
Fresh food in 2024: The big picture
2024 key trends
Retailing developments
What next for fresh food?
DISCLAIMER
The following categories and subcategories are included:
Nuts
- Almonds
- Coconuts
- Peanuts (Groundnuts)
- Pistachio
- Walnuts
- Other Nuts
Nuts
This includes unpackaged and packaged single variant raw unprocessed nuts, whether in shell or deshelled. Nuts is the aggregation of almonds, coconuts, peanuts (or groundnuts), pistachio, walnuts and other nuts. All nuts that are further processed through for example roasting or flavouring or mixed with dried fruit, as well as mixes of different kinds of nuts are excluded whether packaged or unpackaged. Note that nuts used for flavouring beverages and the extraction of oil or fat are excluded from the channels covered, as are chewing/stimulant nuts: areca/betel nuts, kola nuts, illipe nuts, karate nuts, coconuts, tung nuts, oil palm nuts, etc.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Nuts research and analysis database.
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