Manoj Nair Senior Research Analyst
dubai
English, Hindi, Urdu, Tamil, Malayalam
About Manoj
Manoj researches drinks and tobacco, dairy products and alternatives, and non-alcoholic drinks for markets in the Middle East. He also writes content promoting insights and thought leadership discussion.
Expertise
Manoj advises clients across the GCC on his focus industries, with a special interest in different consumer behaviour patterns across the region's dynamic economic landscape. Manoj has over 14 years of experience in research, having previously worked in B2B regionally in the Middle East and North Africa, and locally, on the client side with Al Ain Dairy supporting in sales reporting and strategic decision-making.
Related to Alcoholic Drinks
Low Loyalty, High Scrutiny: Drinks Innovation in the Age of Social Media
17 Feb 26Internet culture and social media are major catalysts of drink creations and trends but also platforms for scrutiny and accountability. Consumers are reacting quickly, critically and publicly to new food and beverage products. Press play to hear from Howard Telford, Senior Global Insight Manager – Soft Drinks, on how brands can navigate and adapt to these shifts.
Howard Telford
Mapping Value in Juice: Unlocking the Next Growth Wave Through Consumer Need States in Australasia
5 Feb 26Australasia’s juice market remains structurally challenged, with growth constrained by intensifying competition from higher-momentum better-for-you beverages and ongoing cost-of-living pressures that have curtailed discretionary spending.
Icey Huang
Next-gen Functional Food and Drinks: Compelling, Craveable, Convenient
16 Dec 25After a proliferation of claims, functional food and drinks are entering a new phase where success means delivering clear, credible benefits - gut health, sustained energy, emotional balance - in formats suited to modern lifestyles. Those blending scientific credibility with indulgence and convenience, especially via snackable and portable options, will make functionality enjoyable and accessible.
Karine Dussimon