PROSPECTS AND OPPORTUNITIES
Digital loyalty and D2C acceleration in contact lenses
The outlook for contact lenses in Australia is positive, with growth set to be driven by daily disposable lenses over the forecast period. These products offer unmatched convenience, hygiene, and comfort - qualities that align well with the lifestyle preferences of modern consumers.
Navigating demand and regulation in Australia’s coloured cosmetic lens market
There is no comprehensive framework ensuring that all cosmetic lenses sold in Australia meet safety and health standards. Optometry Australia warns that young people, often unaware of these gaps, are especially at-risk during events like Halloween.
Opticycle: pioneering sustainable contact lens recycling in Australia
With millions of contact lens cases and blister packs discarded annually, traditional recycling systems struggle to process these small, mixed-material items, often resulting in landfill accumulation and microplastic pollution. Opticycle is tackling this environmental challenge head-on by offering a dedicated recycling solution tailored to the optical industry.
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Overview:
Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Contact Lenses and Solutions industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Contact Lenses and Solutions in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Contact Lenses and Solutions in Australia?
- How are sales of contact lenses performing compared to spectacles?
- Which are the leading brands in Contact Lenses and Solutions in Australia?
- How are products distributed in Contact Lenses and Solutions in Australia?
- How are demographic changes impacting demand?
- To what extent are fashion and consumer affluence growth determinants?
- Where is future growth expected to be most dynamic?
Contact Lenses and Solutions in Australia - Category analysis
KEY DATA FINDINGS
Consumer loyalty continues to drive growth in contact lenses
Alcon strengthens leadership with innovation and premium positioning
Myopia treatment as a standard of care
Digital loyalty and D2C acceleration in contact lenses
Navigating demand and regulation in Australia’s coloured cosmetic lens market
Opticycle: pioneering sustainable contact lens recycling in Australia
Eyewear in Australia - Industry Overview
Eyewear in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for eyewear?
DISCLAIMER
The following categories and subcategories are included:
Contact Lenses and Solutions
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- Daily Disposable Lenses (DD)
- Frequent Replacement Lenses (FRP)
- Conventional Lenses
- Myopia Control Contact Lenses
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- Contact Lens Solutions
Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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