Abhay Prakash Singh

Abhay Prakash Singh Research Analyst

bengaluru

English, Hindi

About Abhay Prakash

Abhay is a Research Analyst at Euromonitor International. He is based in the company’s Bangalore office, where he provides qualitative and quantitative market research and insight covering industry and consumer trends in India.

Follow:

Expertise

Abhay specialises in insight into India's health and beauty and services industries, with a special interest in travel and consumer health. He regularly engages with clients to discuss data trends and market developments. He also leverages Euromonitor’s product claims and survey data to provide further understanding to clients about consumer behaviour.

Related to Staple Foods

Article

El Niño's Potential Impact on Latin American Consumer Goods

31 Jul 26

A very strong El Niño event, very likely to occur in late 2026 and/or early 2027, could affect agriculture, food prices, energy demand and supply chains across Latin America. Heavy rains can disrupt crops and logistics, reduced harvests can increase food prices, heat can lift cooling needs, and damage to transport routes or production lines can affect product availability. The last major El Niño event, in 2023-2024, brought record global heat, severe droughts, wildfires and extreme rainfall, generating economic and food security impacts.

Carmen Silva

Carmen Silva

Article

Proteinmaxxing and the Future of Protein Demand

13 Jul 26

At a time when the food industry is struggling under the combined pressure of tough demographics, consumers pulling back on spending, geopolitical trouble, and rising costs of inputs, there has been at least one notable bright spot: protein. Consumers have shown a remarkable and enduring interest in high-protein products in virtually every format and category. But how long can this last? Are we nearing the end of the Age of Proteinmaxxing?

Matthew Barry

Matthew Barry

Article

NRA 2026: Taste and Health Claims Proliferate but Value Remains Key

23 Jun 26

Affordability is the biggest question on everyone’s mind. As of mid-2026, inflationary pressures persist, consumers are unhappy, birth rates are low, and tourism to the US has plummeted. The US-Iran war has become a months-long global oil shock that has yet to fully trickle down through the global supply chain. Many consumers are struggling; those who can afford to are seeking out permissible indulgences. The National Restaurant Association (NRA) show saw the results of these drivers on display, as manufacturers look to eke out what profits they can in difficult economic circumstances.

Benjamin Bahena

Benjamin Bahena