Abhay Prakash Singh Research Analyst
bengaluru
English, Hindi
About Abhay Prakash
Abhay is a Research Analyst at Euromonitor International. He is based in the company’s Bangalore office, where he provides qualitative and quantitative market research and insight covering industry and consumer trends in India.
Abhay specialises in insight into India's health and beauty and services industries, with a special interest in travel and consumer health. He regularly engages with clients to discuss data trends and market developments. He also leverages Euromonitor’s product claims and survey data to provide further understanding to clients about consumer behaviour.
Related to Staple Foods
Top Five Trends Shaping Staple Foods into 2026
28 Jan 26With affordability concerns continuing to mount and eating habits being rewritten, the staple foods landscape is entering a new era. Affordability drives sales, with consumers favouring lower-cost options and producers facing challenges in creating volume growth. Changing perceptions of ultra-processed foods, demographic shifts, and rising use of GLP-1 weight loss drugs also influence demand heading into 2026.
From Cravings to Conscious Choices: The Rise of Intentional Snacking
15 Jan 26Snacking has long been associated with indulgence – a moment to treat yourself with a burst of flavour and texture. Today, rising health consciousness and closer attention to ingredients and functionality are reshaping how consumers perceive snacks and what they expect from them.
Next-gen Functional Food and Drinks: Compelling, Craveable, Convenient
16 Dec 25After a proliferation of claims, functional food and drinks are entering a new phase where success means delivering clear, credible benefits - gut health, sustained energy, emotional balance - in formats suited to modern lifestyles. Those blending scientific credibility with indulgence and convenience, especially via snackable and portable options, will make functionality enjoyable and accessible.
