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Gain unparalleled insights into Australia and New Zealand's dynamic markets with Euromonitor International's localised expertise and global reach.

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Global reach, local depth

Unlock your growth across Australasia with tailored insights into industries, economies and consumer trends. Whether you're expanding across the region or refining your local strategy, our market research solutions help you make informed decisions about where, when and how to grow—strategically and sustainably.

 

We’ve supported businesses throughout Australia, New Zealand and the Pacific in navigating shifting market conditions and uncovering new opportunities. From identifying emerging segments to evaluating future scenarios, we deliver clear, data-backed strategies that empower confident action and long-term success.

5,700+ organisations trust us

Our clients include consumer goods, manufacturer and retailers, government departments and trade promotion organisations, financial institutions and professional service firms, advertising agencies, universtities and B2B businesses—including ingredients, logistics, technology, machinery and packaging companies.

Leverage our expert knowledge for a reliable, unbiased view. 

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You told us you are looking for guidance on market sizes and shares.

Opportunity Assessment

Identify, measure and prioritise growth opportunities for your business with our custom research. We offer tailored market sizing solutions and forecasts, from overarching categories to clearly defined segments and geographies to help you determine the size of the prize.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online. E-Commerce enables you to measure your performance versus your competitors by category and by retailer. No other company empowers you with such comprehensive e-commerce data.

We recommend

You told us you are looking for guidance on industry performance.

Industry Benchmarking

Whether you are looking to compare your performance against industry standards or your growth against companies you consider to be best in class, our custom research is key to helping you identify areas for improvement.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online. E-Commerce enables you to measure your performance versus your competitors by category and by retailer. No other company empowers you with such comprehensive e-commerce data.

We recommend

You told us you are looking for guidance on category forecasts.

Opportunity Assessment

Identify, measure and prioritise growth opportunities for your business with our custom research. We offer tailored market sizing solutions and forecasts, from overarching categories to clearly defined segments and geographies to help you determine the size of the prize.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online. E-Commerce enables you to measure your performance versus your competitors by category and by retailer. No other company empowers you with such comprehensive e-commerce data.

We recommend

You told us you are looking for guidance on company benchmarking.

Industry Benchmarking

Whether you are looking to compare your performance against industry standards or your growth against companies you consider to be best in class, our custom research is key to helping you identify areas for improvement.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online. E-Commerce enables you to measure your performance versus your competitors by category and by retailer. No other company empowers you with such comprehensive e-commerce data.

We recommend

  You told us you are looking for guidance on  online expansion.

E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online. E-Commerce enables you to measure your performance versus your competitors by category and by retailer. No other company empowers you with such comprehensive e-commerce data.

Market Landscape Report

We offer custom insights to inform your expansion strategy, diving deep into crucial information you need to be aware of. Factors such as consumer preferences and behaviours, the competitive environment and macroeconomic conditions all need to be analysed.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

We recommend

  You told us you are looking for guidance on NPD tracking.

Innovation

Innovation is an AI powered tool that enables you to discover new product launches faster than ever before and see where brands are succeeding or failing across the digital shelf. Get ready to transform the way you launch new products to win today, tomorrow and beyond.

NPD Tracking

We offer a custom research solution designed to track new product launches in categories and markets you care about.  Proactively evaluate your product portfolio to take advantage of emerging trends.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

We recommend

  You told us you are looking for guidance on product innovation.

Innovation

Innovation is an AI powered tool that enables you to discover new product launches faster than ever before and see where brands are succeeding or failing across the digital shelf. Get ready to transform the way you launch new products to win today, tomorrow and beyond.

NPD Tracking

We offer a custom research solution designed to track new product launches in categories and markets you care about.  Proactively evaluate your product portfolio to take advantage of emerging trends.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

We recommend

  You told us you are looking for guidance on export expansion.

Economies

Navigate the complexities of global economies to prioritise markets with the most favourable conditions for investment and expansion. Use our forecasts to explore 'what if' scenarios and develop strategies to manage risk. We research 210 countries and jurisdictions.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

We recommend

You told us you are looking for guidance on economic forecasting.

Economies

Navigate the complexities of global economies to prioritise markets with the most favourable conditions for investment and expansion. Use our forecasts to explore 'what if' scenarios and develop strategies to manage risk. We research 210 countries and jurisdictions.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

We recommend

You told us you are looking for guidance on consumer profiling.

Consumers

Want to understand what influences consumer behaviour in different countries? Our team of local analysts in 100+ countries offer insights into demographics and lifestyles to help you build detailed consumer profiles. Let us equip you with the consumer insights you need to connect with customers and grow your reach in any market.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

We recommend

You told us you are looking for guidance on consumer insights.

Consumers

Want to understand what influences consumer behaviour in different countries? Our team of local analysts in 100+ countries offer insights into demographics and lifestyles to help you build detailed consumer profiles. Let us equip you with the consumer insights you need to connect with customers and grow your reach in any market.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

We recommend

You told us you are looking for guidance on product positioning.

Product Positioning

We offer a custom research solution that monitors product attributes, claims and benefits across categories to guide your product placement strategy.

Price Tracking

Track your competitors’ prices across products, categories, brands and channels. Decide how to price your products competitively, while ensuring profitability.

Passport

Passport is our award-winning market research knowledge hub for forward thinkers, offering global data and insights into markets, industries, economies and consumers. Demolish doubt and turn your ideas into data-backed strategies.

We recommend

You told us you are looking for guidance on loylaty programmes.

Loyalty

Discover the drivers of customer loyalty in your industry, benchmark your performance against competitors and explore how adopting a more personalised relationship with your customer will strengthen your loyalty programme.

Industry Benchmarking

Whether you are looking to compare your performance against industry standards or your growth against companies you consider to be best in class, our custom research is key to helping you identify areas for improvement.

Consumers

Want to understand what influences consumer behaviour in different countries? Our team of local analysts in 100+ countries offer insights into demographics and lifestyles to help you build detailed consumer profiles. Let us equip you with the consumer insights you need to connect with customers and grow your reach in any market.

Insights

Discover how your brand can stay competitive, tap into high-growth categories and build resilience in a fast-evolving region.

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Health Trends in Focus for Dairy Products in Australia

Dairy products and alternatives in Australia is experiencing a modest growth rate in retail value terms, slightly above the overall growth rate for the industry in Asia Pacific and Australasia. One of the key drivers of growth in the industry is a growing focus on functional benefits across the major subcategories and it is becoming a pillar of consumer health and wellness.

Unpacking 2025 Price Cuts and Online Sales Shifts

As cost-of-living pressures grow, Australia’s top supermarkets—Coles and Woolworths—have rolled out major price cuts on essential items. But while the savings are real, public reaction has been mixed. Shoppers remain skeptical, citing past price-gouging claims and distrust of promotional tactics. This piece explores why the cuts were made, how consumers are responding, and what other retailers can learn. Using Via pricing data, we highlight where price shifts are occurring and how they compare across markets. The key takeaway: cutting prices isn't just a financial decision—it’s a trust strategy. And unless backed by transparency and long-term consistency, even the best intentions may fall flat.
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Julia Ren Headshot V2

Julia Ren

Regional Director APAC and Country Manager

Julia serves as a Sales Director, Greater China & Australasia at Euromonitor International, overseeing strategic development and business operations for the Greater China region (Shanghai, Hong Kong) and Australia. As an experienced Asia-Pacific market builder and strategic enablement expert, she possesses over 16 years of extensive expertise in market intelligence and business consulting.

Over the past two years, Julia has successfully expanded her strategic focus to the Oceania market, further demonstrating her exceptional regional leadership and cross-market collaboration capabilities. She led the optimization of business operations in Australia, driving the localized implementation of global products and solutions to effectively meet local enterprises' demand for in-depth insights into the Asia-Pacific market. This effort significantly strengthened Euromonitor's overall influence in the Asia-Pacific region.