Coca-Cola Co, The in Soft Drinks

July 2025

The Coca-Cola Co remains the clear leader in the global soft drinks market. While legacy brands like Coca-Cola, Sprite or Fanta continue to account for a major share of its annual revenues, the company also continues to expand its reach through acquisitions such as fairlife, new brands or lines like Simply Pop prebiotic soda, or dipping its toe into the world of RTD alcoholic beverages.

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Overview:

Euromonitor International's report on Coca-Cola Co, The delivers a detailed strategic analysis of the company's business, examining its performance in the Soft Drinks market and the global economy. Company and market share data provide a detailed look at the financial position of Coca-Cola Co, The, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Coca-Cola Co, The.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Coca-Cola Co, The provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Soft Drinks research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Executive summary
Top companies at a glance
The Coca-Cola Co’s global footprint
Carbonates still dominate Coca-Cola’s sales
Market momentum driving Coca-Cola’s growth
Coca-Cola continues to expand its alcoholic drinks portfolio
Health attributes on the rise across the Coca-Cola drinks range
Recycling: Aluminium cans/lightweight PET bottles
Latin America expected to be a major generator of new sales for Coca-Cola
Striking a balance between developed market pricing and emerging market volume
Leading players entrenched in their top 10 positions
Coca-Cola and Adobe team up on Project Fizzion
AI-designed Y3000 Coca-Cola Zero Sugar
Coca-Cola and PepsiCo losing share
PepsiCo and private label the main competitors for Coca-Cola
Sprite + Tea latest launch on Sprite’s new product conveyor belt
Sprite Squad offers fans exclusive experiences and giveaways
Coca-Cola Orange Cream and Coca-Cola Zero Sugar Orange Cream
Simply Pop adds prebiotic sodas to The Coca-Cola Co line-up
Key categories and markets
Key brands
Latin America is Coca-Cola’s leading region for carbonates sales
Reduced-sugar carbonates popular in the UK
Latin America will dominate new sales
Coca-Cola teams up with Oreo for new drink and cookie products
Coca-Cola is the number one juice player globally
100% juice leads sales in developed markets like the US and the UK
Major potential seen for juice in India
Minute Maid Spiked line expanded with vodka-based products
North America is Coca-Cola’s biggest region for bottled water sales
Functional bottled water popular in the US and the UK
Further growth expected for Coca-Cola’s Kinley brand in India
Brand refresh for Bodyarmor
New launch Flash IV – offering “rapid rehydration” – comes in RTD and powder format
The US will remain Coca-Cola’s biggest sports drinks market
Asia Pacific the main region for Coca-Cola in RTD tea
Still RTD dominates Coca-Cola’s sales
Turkey offers potential for RTD tea
Executive summary
Projected company sales: FAQs (1)
Projected company sales: FAQs (2)

Soft Drinks

This is the aggregation of the following categories; Carbonates, Fruit/vegetable juice, Bottled water, Functional drinks, Concentrates, RTD tea, RTD coffee and Asian speciality drinks.

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