Chloe Bang Reseach Analyst
seoul
Korean, English
About Chloe
Chloe is a multi-industry analyst who works in Euromonitor's research team in Seoul, providing analysis on the dynamic and commercially-significant South Korean market.
Expertise
Chloe provides insight across consumer and industry trends, covering a range of industries, such as fashion and pet care. Prior to joining Euromonitor International, Chloe worked in banking as a Global Trade and Receivables Finance Department Analyst, where she examined trade documents and worked closely with the Bank of Korea.
Related to Eyewear
Beauty Offers Health Supplement Companies a Route to Faster Growth
23 Mar 26As consumers strongly link being attractive with appearing healthy, beauty-positioned supplements surpass traditional health products in both growth and innovation focus.
The Diffusion Principle: How Nootropic Claims Are Crossing Industry Boundaries
29 Jan 26Success in claim innovation isn't measured solely by volume, but also by reach. When a functional claim established in one industry migrates across category boundaries, you know it has transcended niche status to become a general consumer expectation. Nootropic claims are doing this, and the diffusion pattern shows something important about how health and wellness trends achieve mainstream traction.
Glass Skin & Global Wins: The Rise of K-Beauty
18 Dec 25K-Beauty (Korean-Beauty) is entering a powerful second wave – defined by innovation, global reach and strategic agility.
