Jorge Zuniga Senior Insights Consultant – Sustainability
santiago
Spanish, Castilian, English
About Jorge
Jorge is a global thought leader in sustainability at Euromonitor, where he provides strategic insights on consumers behaviour, markets dynamics and corporate strategies.
Expertise
Jorge graduated in Sustainable Business Strategic Management, and now combines his passion for sustainability with his market expertise to advise companies on topics such as sustainability claims, sustainable packaging and the circular economy. With the benefit of many years of experience researching fmcg industries and being an accomplished speaker, Jorge leverages Euromonitor´s sustainability data and analytics tools to support clients in successfully navigating sustainability challenges and opportunities.
Recently Published Work
The Rise of Sustainable Innovation in Private Label
15 Dec 25In 2025, sustainability has demonstrated high resilience amidst global SKU rationalisation, remaining a key complementary feature for product development. In the last 12 months, 60% of all new products launched globally carried at least one sustainability claim. For private label products, that figure was even higher, at 63% – reflecting consumers’ preference for affordable but sustainable options, while signalling retailers’ evolving positioning as credible, value-driven and innovative competitors to national brands.
Jorge Zuniga
FMCG Sustainability in 2025: Navigating Volatility with Purpose
18 Nov 25In a year shaped by geopolitical shocks and constant disruptions, sustainable FMCG products are unexpectedly holding their ground.
Jorge Zuniga
Global Sustainability Trends: How Businesses Can Lead the Low-Carbon Transition
6 Nov 25From 10th to 21st November, global leaders will gather in Belém for COP30 – a pivotal moment not just for climate diplomacy, but for business strategy. For FMCG companies, this isn’t just another summit. It’s a signal: environmental risks are now board-level priorities. Droughts, deforestation, and water stress are disrupting supply chains. Consumers are demanding transparency. Investors are watching. The time to act is now.
Jorge Zuniga