Jorge Zuniga Senior Insights Consultant – Sustainability
santiago
Spanish, Castilian, English
About Jorge
Jorge is a global thought leader in sustainability at Euromonitor, where he provides strategic insights on consumers behaviour, markets dynamics and corporate strategies.
Expertise
Jorge graduated in Sustainable Business Strategic Management, and now combines his passion for sustainability with his market expertise to advise companies on topics such as sustainability claims, sustainable packaging and the circular economy. With the benefit of many years of experience researching fmcg industries and being an accomplished speaker, Jorge leverages Euromonitor´s sustainability data and analytics tools to support clients in successfully navigating sustainability challenges and opportunities.
Recently Published Work
FMCG Sustainability in 2025: Navigating Volatility with Purpose
18 Nov 25In a year shaped by geopolitical shocks and constant disruptions, sustainable FMCG products are unexpectedly holding their ground.
Jorge Zuniga
Global Sustainability Trends: How Businesses Can Lead the Low-Carbon Transition
6 Nov 25From 10th to 21st November, global leaders will gather in Belém for COP30 – a pivotal moment not just for climate diplomacy, but for business strategy. For FMCG companies, this isn’t just another summit. It’s a signal: environmental risks are now board-level priorities. Droughts, deforestation, and water stress are disrupting supply chains. Consumers are demanding transparency. Investors are watching. The time to act is now.
Jorge Zuniga
Voice of the Consumer: Sustainability 2025 Key Insights
23 Oct 25In 2025, 61% of global consumers still care about climate change and try to have a positive impact in the environment, yet only 51% believe individual choices drive real change. That gap pushes consumers to expect brands—not individuals—to lead with credible proof and practical value. Our latest Voice of the Consumer: Sustainability 2025 report reveals five sustainable consumer profiles, along with practical ways for brands to connect and succeed with each group.
Jorge Zuniga