Quinn Mai

Quinn Mai Analyst

shanghai

Chinese, English

About Quinn

Quinn takes part in research across multiple industries, as well as client engagement and commercial and consulting support.

Expertise

Quinn has conducted research on apparel and footwear, tissue and hygiene, pet care and snacks. She has communicated with many clients across a range of industries and has a special interest in maternal and infant topics. She previously worked as consulting project manager, covering both industrial and consumer sides of market research.

Related to Alcoholic Drinks

Video

Low Loyalty, High Scrutiny: Drinks Innovation in the Age of Social Media

17 Feb 26

Internet culture and social media are major catalysts of drink creations and trends but also platforms for scrutiny and accountability. Consumers are reacting quickly, critically and publicly to new food and beverage products. Press play to hear from Howard Telford, Senior Global Insight Manager – Soft Drinks, on how brands can navigate and adapt to these shifts. 

Howard Telford

Howard Telford

Article

Mapping Value in Juice: Unlocking the Next Growth Wave Through Consumer Need States in Australasia

5 Feb 26

Australasia’s juice market remains structurally challenged, with growth constrained by intensifying competition from higher-momentum better-for-you beverages and ongoing cost-of-living pressures that have curtailed discretionary spending.

Icey Huang

Icey Huang

Article

Next-gen Functional Food and Drinks: Compelling, Craveable, Convenient

16 Dec 25

After a proliferation of claims, functional food and drinks are entering a new phase where success means delivering clear, credible benefits - gut health, sustained energy, emotional balance - in formats suited to modern lifestyles. Those blending scientific credibility with indulgence and convenience, especially via snackable and portable options, will make functionality enjoyable and accessible.

Karine Dussimon

Karine Dussimon