Tristan Höver Global Insight Manager: Hot Drinks
düsseldorf
German, English
About Tristan
Tristan is the Global Insight Manager for Hot Drinks at Euromonitor International, responsible for tracking how shifting consumer behaviour, pricing dynamics and innovation are reshaping the global coffee and tea landscape.
Drawing on several years analysing food, beverage and nutrition trends in Western Europe, Tristan now focuses on helping clients understand where value will be created in hot drinks: from premiumisation and new formats, to channel shifts between in- and out-of-home consumption.
His work feeds directly into Euromonitor’s global research and has been featured in business media, such as Handelsblatt and Bloomberg. Tristan is a regular speaker at industry events and webinars where he connects macro trends with practical implications for brand and category strategy. He completed an apprenticeship as an associate engineer and holds a degree in business psychology with a focus on consumer behaviour.
Recently Published Work
ISM Cologne 2025
Koelnmesse Messepl. 1, 50679 Köln 2 February 2025 10:30 CETThe world’s largest trade fair for sweets and snacks. Renowned exhibitors and decision-makers from the confectionery and snack industry will be welcoming you to ISM in 2025.
Ana Tique
Snackification Can Only Grow in One Way: Healthily
22 Mar 24Snackification describes the phenomenon of people increasingly consuming smaller meals (snacks) throughout the day, instead of the classic three daily meals that was the norm for many decades - especially in Western countries.
Tristan Höver
ISM Cologne 2024
Koelnmesse GmbH Messeplatz 1 50679 Köln Germany 28 January 2024 10:50 CETThe world's leading trade fair for sweets and snacks! A successful combination between impulses and innovations, exciting networking, first-class exhibitors and competent visitors forms an offer that is unique around the globe.
Tristan Höver