There were no store cards with “pay later” options available in Turkey at the end of the review period. All cards issued by retailers are closed loop pre-paid cards that enable payment in specific retail outlets. Over the forecast period, prospects for store cards remain weak as consumers seeking “pay later” functionality have the established option of credit cards.
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Overview:
Understand the latest market trends and future growth opportunities for the Store Card Transactions industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Store Card Transactions industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Store Card Transactions in Turkey report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Store Card Transactions in Turkey?
- What are the major trends key to understanding Store Card Transactions in Turkey?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in Turkey - Category analysis
Charge Cards in Turkey - Company Profile
Credit Cards in Turkey - Category analysis
Credit Cards in Turkey - Company Profile
KEY DATA FINDINGS
High inflation drives upswing in credit card transactions
Introduction of instalment payments boosts credit card category
Higher e-commerce purchases fuel credit card spending
Cashless society to enhance credit card usage
New payment technologies will boost credit card usage
Credit card debt to reduce as inflation stabilises
Debit Cards in Turkey - Category analysis
Debit Cards in Turkey - Company Profile
KEY DATA FINDINGS
Debit cards remain popular post-pandemic
Banks promote debit card accounts alongside other credit products
Students continue to use debit cards on campus
Young purchasing habits fuel debit card usage
Debit card accounts with small credit balances attract consumers
Roll out of contactless debit card to drive usage
Pre-Paid Cards in Turkey - Category analysis
Pre-Paid Cards in Turkey - Company Profile
KEY DATA FINDINGS
Open loop pre-paid cards rise among young consumers
Diaspora tourism and refugees drive growth in transportation closed-loop pre-paid cards
Election environment slows growth in pre-paid toll transactions
E-commerce growth creates strong potential for open-loop pre-paid cards
Turkish Lira devaluation will attract more tourists
High inflation, increasing wages and taxes encourage provision of lunch pre-paid cards
Store Cards in Turkey - Category analysis
Store Cards in Turkey - Company Profile
Financial Cards and Payments in Turkey - Industry Overview
Financial cards and payments in 2023: The big picture
2023 key trends: Contactless card growth
E-Commerce fuels credit card transaction growth
Competitive landscape
What next for financial cards and payments?
Financial cards and payments in 2023: The big picture
2023 key trends: Contactless card growth
E-Commerce fuels credit card transaction growth
Competitive landscape
What next for financial cards and payments?
Financial cards and payments in 2023: The big picture
2023 key trends: Contactless card growth
E-Commerce fuels credit card transaction growth
Competitive landscape
What next for financial cards and payments?
DISCLAIMER
Store Card Transactions
A store card (also known as a retailer or private label card) contains a “pay later” component and revolving line of credit similar to credit cards. However, store cards must contain usage limited to specific stores within a predefined retail group unlike retailer co-branded cards. Co-branded credit cards issued by retailers acting as financial institutions and without usage restrictions fall into the credit card category.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Store Card Transactions research and analysis database.
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