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PROSPECTS AND OPPORTUNITIES
Marketplaces will continue challenging traditional ways of selling, offering opportunities to financial products
Digitalisation has made it easier to sell online, giving way to a variety of new business models, such as marketplaces, which in Mexico have redefined industry rules and relationships. Globally, third-party marketplace sales expanded by USD1.
Nearshoring and the expansion of urban areas could enhance growth of store cards
If Mexico continues to show the level of attractiveness it showed in 2023 for foreign investment, mainly with the opening of production plants in relevant sectors such as automotive, it could trigger the accelerated expansion of urban areas. Economic activity in new territories represents an opportunity for expansion, in general for all industries, but is relevant for retail and for department stores, because it brings with it the opportunity to approach new populations.
Store cards to see increasingly fierce competition from alternative financial products
Amongst the most relevant attributes of store cards is that the process to obtain them is simpler than that of financial cards from traditional banks, so the entry of numerous digital banks offering easy to access financial cards represents a threat to store cards in Mexico. Mainly with a focus on the unbanked segment of the population, the low-income segment, and young people familiar with digital tools, neobanks such as Klar or Plata make different credit and savings products available to Mexicans through extensive communication campaigns in the mass media.
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Overview:
Understand the latest market trends and future growth opportunities for the Store Card Transactions industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Store Card Transactions industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Store Card Transactions in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Store Card Transactions in Mexico?
- What are the major trends key to understanding Store Card Transactions in Mexico?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in Mexico - Category analysis
Charge Cards in Mexico - Company Profile
KEY DATA FINDINGS
Positive economic environment in 2024 maintains growth for charge cards
Cardholders continue to be compensated for good management
Service leads the strategic proposal of charge cards
Charge cards to embrace positive economic environment by capitalising on e-commerce
New players expected to enter charge cards
American Express supports local businesses to ensure inclusion
Table 1 Charge Cards: Number of Cards in Circulation 2019-2024
Table 2 Charge Cards Transactions 2019-2024
Table 3 Charge Cards in Circulation: % Growth 2019-2024
Table 4 Charge Cards Transactions: % Growth 2019-2024
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2019-2024
Table 6 Commercial Charge Cards Transactions 2019-2024
Table 7 Commercial Charge Cards in Circulation: % Growth 2019-2024
Table 8 Commercial Charge Cards Transactions: % Growth 2019-2024
Table 9 Personal Charge Cards: Number of Cards in Circulation 2019-2024
Table 10 Personal Charge Cards Transactions 2019-2024
Table 11 Personal Charge Cards in Circulation: % Growth 2019-2024
Table 12 Personal Charge Cards Transactions: % Growth 2019-2024
Table 13 Charge Cards: Number of Cards by Issuer 2019-2023
Table 14 Charge Cards: Number of Cards by Operator 2019-2023
Table 15 Charge Cards Payment Transaction Value by Issuer 2019-2023
Table 16 Charge Cards Payment Transaction Value by Operator 2019-2023
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2019-2023
Table 18 Commercial Charge Cards: Number of Cards by Operator 2019-2023
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2019-2023
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2019-2023
Table 21 Personal Charge Cards: Number of Cards by Issuer 2019-2023
Table 22 Personal Charge Cards: Number of Cards by Operator 2019-2023
Table 23 Personal Charge Cards Transaction Value by Issuer 2019-2023
Table 24 Personal Charge Cards Transaction Value by Operator 2019-2023
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2024-2029
Table 26 Forecast Charge Cards Transactions 2024-2029
Table 27 Forecast Charge Cards in Circulation: % Growth 2024-2029
Table 28 Forecast Charge Cards Transactions: % Growth 2024-2029
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2024-2029
Table 30 Forecast Commercial Charge Cards Transactions 2024-2029
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2024-2029
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2024-2029
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2024-2029
Table 34 Forecast Personal Charge Cards Transactions 2024-2029
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2024-2029
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2024-2029
Credit Cards in Mexico - Category analysis
Credit Cards in Mexico - Company Profile
KEY DATA FINDINGS
High inflation rates and economic uncertainty lead to conservative spending
Younger segment drives growth in BNPL
Card diversification aims to enhance trust amongst Mexicans
Embedded finance in key industries in Mexico: Travel
AI emerges as a key factor for the evolution of credit cards in Mexico
Emerging groups will redefine strategies in financial cards and payments
Table 37 Credit Cards: Number of Cards in Circulation 2019-2024
Table 38 Credit Cards Transactions 2019-2024
Table 39 Credit Cards in Circulation: % Growth 2019-2024
Table 40 Credit Cards Transactions: % Growth 2019-2024
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2019-2024
Table 42 Commercial Credit Cards Transactions 2019-2024
Table 43 Commercial Credit Cards in Circulation: % Growth 2019-2024
Table 44 Commercial Credit Cards Transactions: % Growth 2019-2024
Table 45 Personal Credit Cards: Number of Cards in Circulation 2019-2024
Table 46 Personal Credit Cards Transactions 2019-2024
Table 47 Personal Credit Cards in Circulation: % Growth 2019-2024
Table 48 Personal Credit Cards Transactions: % Growth 2019-2024
Table 49 Credit Cards: Number of Cards by Issuer 2019-2023
Table 50 Credit Cards: Number of Cards by Operator 2019-2023
Table 51 Credit Cards Payment Transaction Value by Issuer 2019-2023
Table 52 Credit Cards Payment Transaction Value by Operator 2019-2023
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2019-2023
Table 54 Commercial Credit Cards: Number of Cards by Operator 2019-2023
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2019-2023
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2019-2023
Table 57 Personal Credit Cards: Number of Cards by Issuer 2019-2023
Table 58 Personal Credit Cards: Number of Cards by Operator 2019-2023
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2019-2023
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2019-2023
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2024-2029
Table 62 Forecast Credit Cards Transactions 2024-2029
Table 63 Forecast Credit Cards in Circulation: % Growth 2024-2029
Table 64 Forecast Credit Cards Transactions: % Growth 2024-2029
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2024-2029
Table 66 Forecast Commercial Credit Cards Transactions 2024-2029
Table 67 Forecast Commercial Credit Cards in Circulation: % Growth 2024-2029
Table 68 Forecast Commercial Credit Cards Transactions: % Growth 2024-2029
Table 69 Forecast Personal Credit Cards: Number of Cards in Circulation 2024-2029
Table 70 Forecast Personal Credit Cards Transactions 2024-2029
Table 71 Forecast Personal Credit Cards in Circulation: % Growth 2024-2029
Table 72 Forecast Personal Credit Cards Transactions: % Growth 2024-2029
Debit Cards in Mexico - Category analysis
Debit Cards in Mexico - Company Profile
KEY DATA FINDINGS
A good period for debit cards in Mexico
Neobanks steadily capitalise on debit products
Building a strong relationship with a financial institution
The proactive participation of government authorities is essential
Commercial debit cards to capitalise on the nearshoring boom
B2B: Electronic payments likely to continue leading payments in Mexico, as in Latin America
Table 73 Debit Cards: Number of Cards in Circulation 2019-2024
Table 74 Debit Cards Transactions 2019-2024
Table 75 Debit Cards in Circulation: % Growth 2019-2024
Table 76 Debit Cards Transactions: % Growth 2019-2024
Table 77 Debit Cards: Number of Cards by Issuer 2019-2023
Table 78 Debit Cards: Number of Cards by Operator 2019-2023
Table 79 Debit Cards Payment Transaction Value by Issuer 2019-2023
Table 80 Debit Cards Payment Transaction Value by Operator 2019-2023
Table 81 Forecast Debit Cards: Number of Cards in Circulation 2024-2029
Table 82 Forecast Debit Cards Transactions 2024-2029
Table 83 Forecast Debit Cards in Circulation: % Growth 2024-2029
Table 84 Forecast Debit Cards Transactions: % Growth 2024-2029
Pre-Paid Cards in Mexico - Category analysis
Pre-Paid Cards in Mexico - Company Profile
KEY DATA FINDINGS
Political environment enhances the performance of pre-paid cards
Pre-paid cards make it easier for shoppers to purchase online
Pre-paid cards capitalise on streaming platforms
Marketplaces set to drive consistent growth for pre-paid cards
Technology is driving modernisation: Contactless payments
Data power to enhance closed loop pre-paid cards from retail stores
Table 85 Pre-paid Cards: Number of Cards in Circulation 2019-2024
Table 86 Pre-paid Cards Transactions 2019-2024
Table 87 Pre-paid Cards in Circulation: % Growth 2019-2024
Table 88 Pre-paid Cards Transactions: % Growth 2019-2024
Table 89 Closed Loop Pre-paid Cards Transactions 2019-2024
Table 90 Closed Loop Pre-paid Cards Transactions: % Growth 2019-2024
Table 91 Open Loop Pre-paid Cards Transactions 2019-2024
Table 92 Open Loop Pre-paid Cards Transactions: % Growth 2019-2024
Table 93 Pre-paid Cards: Number of Cards by Issuer 2019-2023
Table 94 Pre-paid Cards: Number of Cards by Operator 2019-2023
Table 95 Pre-paid Cards Transaction Value by Issuer 2019-2023
Table 96 Pre-paid Cards Transaction Value by Operator 2019-2023
Table 97 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2019-2023
Table 98 Closed Loop Pre-paid Cards: Number of Cards by Operator 2019-2023
Table 99 Closed Loop Pre-paid Cards Transaction Value by Issuer 2019-2023
Table 100 Closed Loop Pre-paid Cards Transaction Value by Operator 2019-2023
Table 101 Open Loop Pre-paid Cards: Number of Cards by Issuer 2019-2023
Table 102 Open Loop Pre-paid Cards: Number of Cards by Operator 2019-2023
Table 103 Open Loop Pre-paid Cards Transaction Value by Issuer 2019-2023
Table 104 Open Loop Pre-paid Cards Transaction Value by Operator 2019-2023
Table 105 Forecast Pre-paid Cards: Number of Cards in Circulation 2024-2029
Table 106 Forecast Pre-paid Cards Transactions 2024-2029
Table 107 Forecast Pre-paid Cards in Circulation: % Growth 2024-2029
Table 108 Forecast Pre-paid Cards Transactions: % Growth 2024-2029
Table 109 Forecast Closed Loop Pre-paid Cards Transactions 2024-2029
Table 110 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2024-2029
Table 111 Forecast Open Loop Pre-paid Cards Transactions 2024-2029
Table 112 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2024-2029
Store Cards in Mexico - Category analysis
Store Cards in Mexico - Company Profile
KEY DATA FINDINGS
Economic stability favours growth for store cards in Mexico
Cashback continues to drive competitiveness amongst store cards
Store cards help move towards financial inclusion, with improved accessibility to credit products
Marketplaces will continue challenging traditional ways of selling, offering opportunities to financial products
Nearshoring and the expansion of urban areas could enhance growth of store cards
Store cards to see increasingly fierce competition from alternative financial products
Table 113 Store Cards: Number of Cards in Circulation 2019-2024
Table 114 Store Cards Transactions 2019-2024
Table 115 Store Cards in Circulation: % Growth 2019-2024
Table 116 Store Cards Transactions: % Growth 2019-2024
Table 117 Store Cards: Number of Cards by Issuer 2019-2023
Table 118 Store Cards: Payment Transaction Value by Issuer 2019-2023
Table 119 Forecast Store Cards: Number of Cards in Circulation 2024-2029
Table 120 Forecast Store Cards Transactions 2024-2029
Table 121 Forecast Store Cards in Circulation: % Growth 2024-2029
Table 122 Forecast Store Cards Transactions: % Growth 2024-2029
Financial Cards and Payments in Mexico - Industry Overview
Financial cards and payments in 2024: The big picture
Digital transformation leading financial inclusion in Mexico
Financial education is a key component in building an inclusive Mexico
Strategic alliances strengthen the financial ecosystem in Mexico
What next for financial cards and payments?
Table 123 Number of POS Terminals: Units 2019-2024
Table 124 Number of ATMs: Units 2019-2024
Table 125 Value Lost to Fraud 2019-2024
Table 126 Card Expenditure by Location 2024
Table 127 Financial Cards in Circulation by Type: % Number of Cards 2019-2024
Table 128 Domestic versus Foreign Spend 2024
Table 129 Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 130 Financial Cards by Category: Number of Accounts 2019-2024
Table 131 Financial Cards Transactions by Category: Value 2019-2024
Table 132 Financial Cards by Category: Number of Transactions 2019-2024
Table 133 Consumer Payments by Category: Value 2019-2024
Table 134 Consumer Payments by Category: Number of Transactions 2019-2024
Table 135 M-Commerce by Category: Value 2019-2024
Table 136 M-Commerce by Category: % Value Growth 2019-2024
Table 137 Financial Cards: Number of Cards by Issuer 2019-2023
Table 138 Financial Cards: Number of Cards by Operator 2019-2023
Table 139 Financial Cards: Card Payment Transactions Value by Operator 2019-2023
Table 140 Financial Cards: Card Payment Transactions Value by Issuer 2019-2023
Table 141 Forecast Financial Cards by Category: Number of Cards in Circulation 2024-2029
Table 142 Forecast Financial Cards by Category: Number of Accounts 2024-2029
Table 143 Forecast Financial Cards Transactions by Category: Value 2024-2029
Table 144 Forecast Financial Cards by Category: Number of Transactions 2024-2029
Table 145 Forecast Consumer Payments by Category: Value 2024-2029
Table 146 Forecast Consumer Payments by Category: Number of Transactions 2024-2029
Table 147 Forecast M-Commerce by Category: Value 2024-2029
Table 148 Forecast M-Commerce by Category: % Value Growth 2024-2029
DISCLAIMER
Summary 1 Research Sources
Store Card Transactions
A store card (also known as a retailer or private label card) contains a “pay later” component and revolving line of credit similar to credit cards. However, store cards must contain usage limited to specific stores within a predefined retail group unlike retailer co-branded cards. Co-branded credit cards issued by retailers acting as financial institutions and without usage restrictions fall into the credit card category.
See all of our definitions
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This report originates from Passport, our Store Card Transactions research and analysis database.
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