PROSPECTS AND OPPORTUNITIES
Home care packaging in Romania expected to grow, boosted by convenience and quick commerce trends
Total home care packaging unit volumes in Romania are expected to record a 2% CAGR over the forecast period. This will be driven by growing consumer demand for convenience, wider product accessibility and the increasing role of quick commerce platforms, which make household essentials more readily available.
HDPE and PET bottles are expected to grow, driven by their durability
Over the forecast period, HDPE and PET bottles, which are the two biggest pack types in Romania’s home care packaging industry, are both expected to record growing unit volumes, reflecting consumer preferences and manufacturer strategies. HDPE bottles will continue to gain traction thanks to their durability, recyclability and suitability for a wide range of liquid-based products, particularly in categories such as bleach, bathroom cleaners and liquid fabric softeners.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Care Packaging industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Care Packaging industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Care Packaging in Romania report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Care Packaging in Romania?
- Which are the major pack types and how are they performing in Romania?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in Romania?
- Where is future growth expected to be most significant?
Home Care Packaging in Romania
KEY DATA FINDINGS
Packaging volumes grow in 2024, driven by strong demand in dishwashing and air care
Innovation is transforming home care packaging into a tool for digital engagement
HDPE bottles strengthen their dominance, supported by key categories
Home care packaging in Romania expected to grow, boosted by convenience and quick commerce trends
HDPE and PET bottles are expected to grow, driven by their durability
DISCLAIMER
The following categories and subcategories are included:
Home Care Packaging
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- Candle Air Fresheners
- Car Air Fresheners
- Electric Air Fresheners
- Gel Air Fresheners
- Liquid Air Fresheners
- Spray/Aerosol Air Fresheners
- Other Air Care
- Bleach
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- Automatic Dishwashing Liquids
- Automatic Dishwashing Powders
- Automatic Dishwashing Tablets
- Dishwashing Additives
- Hand Dishwashing
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- Electric Insecticides
- Insecticide Baits
- Insecticide Coils
- Spray/Aerosol Insecticides
- Other Home Insecticides
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- Carpet Cleaners
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- Dryer Sheets
- Liquid Fabric Softeners
- Laundry Aids
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- Powder Detergents
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- Compact Powder Tablet Detergents
- Liquid Tablet Detergents
- Liquid Detergents
- Other Detergents
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- Floor Polish
- Furniture Polish
- Metal Polish
- Shoe Polish
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- Cleaning Solution
- Starter Kits/Sweepers/Sticks (Excluding Wipes)
- Wipes (Excluding Starter Kits/Sweepers/Sticks)
- Bathroom Cleaners
- Descalers
- Drain Openers
- Floor Cleaners
- Home Care Disinfectants
- Kitchen Cleaners
- Multi-Purpose Cleaners
- Oven Cleaners
- Scouring Agents
- Window/Glass Cleaners
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- In-Cistern Devices
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- Rim Blocks
- Rim Liquids
- Toilet Care Tablets/Powders
- Toilet Cleaning Systems
- Toilet Liquids/Foam
Home Care Packaging
This is the aggregation of laundry care, dishwashing products, surface care, chlorine bleach, toilet care, polishes, air fresheners and insecticides.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Care Packaging research and analysis database.
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