The vacuum cleaners market in Ukraine demonstrated modest growth in value and volume terms in 2025. The market is expected to continue growing over the forecast period, driven by increasing demand for convenience and technological advancements. The market's attractiveness is enhanced by its highly fragmented competitive landscape, presenting opportunities for businesses to focus on improving existing product offerings and strengthening distribution channels. To succeed, brands should prioritise

Vacuum cleaners in Egypt experienced significant growth in 2025, driven by improving economic conditions, urbanisation, and changing consumer behaviour. With median disposable income per household rising and the urban population increasing, consumers are progressively demanding convenient and portable cleaning solutions. The shift towards cordless and portable vacuum cleaners is notable, with consumers valuing ease of use and flexibility. The category is expected to continue growing, driven by i

Vacuum cleaners in the Czech Republic experienced steady growth in 2025, driven by a shift towards stick, wet and dry, and steam vacuum cleaners. The category is becoming less concentrated as Chinese brands gain traction with innovative robotic vacuum cleaners. E-commerce dominates sales, generating more than half of the retail volume, while traditional retailers maintain a significant presence. Vacuum cleaners is expected to continue evolving with a focus on smart and convenient solutions, dri

Vacuum cleaners in Malaysia experienced growth in 2025, driven by demand for multi-functional cordless vacuum cleaners and premium features. The market is expected to continue growing, driven by increasing demand for smart and automated cleaning solutions, with standard vacuum cleaners remaining dominant and robotic vacuum cleaners leading growth. To succeed, brands should focus on product innovation, enhancing distribution channels and ensuring compliance with regulations such as the Consumer P

Vacuum cleaners in Morocco is characterised by restrained volume growth but significant value sales growth, driven by premiumisation and the adoption of multi-functional products. The market is expected to grow, driven by local production, premiumisation and the increasing demand for energy-efficient appliances. Brand shares remain moderately concentrated, while new players like EZIclean are gaining visibility through online shops and specialised products. To succeed, brands should focus on inno

The vacuum cleaners market in the United Arab Emirates demonstrated robust growth in 2025, driven by increasing demand for premium and smart products. The retail volume grew by 6% to 557,400 units, while the retail value increased by 9% to AED404 million, indicating a trend towards premiumisation. This trend is expected to continue, with retail value sales forecast to reach AED939 million by 2030 at a CAGR of 18%. The market's attractiveness is enhanced by the growing popularity of smart and AI-

The vacuum cleaners market in Romania experienced growth in 2025, driven by premiumisation and innovation, with consumers increasingly viewing vacuum cleaners as long-term investments. The retail volume reached 455,000 units, representing a 3% growth, while value sales were RON625 million, showing an 9% growth. This trend is expected to continue, with retail sales forecast to increase at a CAGR of 11% to RON1,072 million by 2030, driven by the increasing popularity of robotic vacuum cleaners.

Vacuum cleaners in Sweden recorded a volume decline in 2025, driven by subdued household sentiment amid economic uncertainty. High penetration also limits growth potential, with replacement-driven demand subdued as Swedish households prioritise budget allocations towards necessities. Standard vacuum cleaners remained the largest category in 2025. Three key trends shaped the Swedish market in 2025: multi-functionality and compact design; smart and AI-powered innovation; and premiumisation. Establ

Vacuum cleaners in Austria experienced stagnation in volume sales in 2025, largely due to a poor consumer mood and the decline of standard vacuum cleaner sales. However, value sales grew, driven by the increasing demand for cordless and robotic vacuum cleaners, with brands like Dreame and Roborock introducing new innovations and marketing activities. The market is expected to continue growing, albeit slowly, driven by the increasing demand for smart home technologies and improving product featur

The vacuum cleaners market in Portugal saw a positive performance in 2025, with moderate volume growth. The category saw an even better performance in value terms, driven by consumer demand for advanced and multifunctional models. With a 4% increase in the median disposable income per household and a relatively stable economic environment consumers were more willing to invest in new vacuum cleaners. The growing demand for robotic vacuum cleaners also indicates a strong consumer interest in advan

Vacuum cleaners in Chile experienced steady retail volume growth and accelerated retail current value growth in 2025. Growth was driven by the increasing popularity of cordless and portable solutions, amidst improvements in battery technology, and improving disposable income levels. Standard vacuum cleaners remained the dominant category, while robotic vacuum cleaners saw the fastest retail volume growth due to improving technology and decreasing prices. The market is expected to continue growi

The vacuum cleaners market in Greece experienced a decline in sales in 2025, with sales of cylinder vacuum cleaners decreasing following a year of dynamic growth in 2024 . However, robotic and stick vacuum cleaners provided a welcome increase in sales, driven by convenience, energy efficiency, and premiumisation. The trend towards cordless and portable solutions is also providing sales growth, with stick vacuum cleaners growing at the expense of other subcategories like handheld vacuum cleaners.

The vacuum cleaners market in Israel experienced growth in 2025, driven by consumer demand for innovative features and affordability. Standard vacuum cleaners remained the largest category in terms of sales volume, accounting for 466,000 units, while robotic vacuum cleaners saw significant growth with retail volume sales rising by 18% in 2025. The market is expected to continue growing, driven by advancements in technology, increasing consumer awareness, and the adoption of smart technologies. I

Vacuum cleaners in Italy was characterised by marginal growth in 2025, restricted by economic uncertainty but supported by technological advancements. Despite a relatively stable economic environment, consumers reduced their spending on non-essential items. However, the market is expected to grow at a CAGR of 2% over the forecast period to reach 4.4 million units by 2030, driven by the increasing presence of Asian brands and technological advancements. To succeed in this market, brands should fo

Vacuum cleaners in the Netherlands demonstrated resilience in 2025, driven by technological advancements and changing consumer preferences. Growth was primarily driven by stick and robot vacuums, with consumers increasingly owning multiple vacuums to enhance their cleaning routines. The median disposable income per household continued to grow, supporting consumer spending on home appliances. E-commerce and offline retail hold similar volume shares, with online growth driven by convenience and a

The vacuum cleaners market in South Africa recorded positive growth in 2025, driven by increasing consumer awareness of cleanliness and the introduction of specialised and technologically advanced models. Rising median disposable income per household in 2025 and a slow but steady increase in vacuum cleaner penetration among households saw the market enjoy continued expansion. The dominance of cylinder vacuum cleaners and the growing popularity of robotic vacuum cleaners, which recorded double-di

Indonesia’s vacuum cleaners market exhibited robust growth in 2025, with a 15% increase in retail volume to reach 1.0 million units, despite a challenging economic environment. This growth was driven by low market penetration, rising consumer awareness, and social media and influencers. The market is characterised by a growing demand for convenient and customised cleaning solutions, with brands like Deerma and Tineco leading the way with innovative products and strategies. As the market continue

Vacuum cleaners experienced robust retail volume growth in Vietnam in 2025,supported by rising disposable incomes and increasing awareness of health and hygiene standards, particularly concerning respiratory problems caused by fine dust. Within standard vacuum cleaners, while stick vacuum cleaners continued to dominate, handheld vacuum cleaners saw the fastest growth. Robotic vacuum cleaners also showed sustained growth, driven by tech-savvy young consumers in major cities, who are highly engage

Vacuum cleaners in Denmark experienced a modest decline in retail volume sales in 2025, largely due to cautious household spending and heightened price sensitivity. Despite this, increasing demand was seen for multifunctional and sustainable products. Robotic vacuum cleaners saw volume growth in 2025, and this is set to continue in the forecast period as consumers look for smart appliances. Vacuum cleaners is characterised by a moderate level of concentration, with top players like Electrolux an

Vacuum cleaners in Hungary recorded retail volume growth of 0.1% in 2025. Robotic vacuum cleaners achieved retail volume growth of 5% whilst standard vacuum cleaners, the largest subcategory, declined 0.2%. Fast Hungary Kft maintained its leading position with a 20% market share. Product innovation focused on sustainability, energy efficiency and multi-functionality, with robotic models incorporating advanced features such as LiDAR and camera-based vision for enhanced navigation, with notable la

Sales of vacuum cleaners experienced a decline in retail volume terms in Norway in 2025, due to weak household sentiment and economic uncertainty. Despite this, the market is forecast to see a return to growth over the forecast period, driven by the increasing consumer demand for convenience and automation, particularly in robotic vacuum cleaners. The median disposable income per household is also expected to rise, potentially boosting sales. To succeed, brands should focus on developing innovat

The vacuum cleaners market in Taiwan demonstrated a positive performance in 2025, with a retail volume growth rate of 3%. This growth was driven by the increasing demand for smart and AI-powered products, as well as the rising popularity of robotic vacuum cleaners, which grew at a volume rate of 5%. The market is expected to remain attractive due to the continued adoption of smart features and the growing trend towards premium products with advanced cleaning capabilities. To succeed in this mark

Vacuum cleaners in Germany experienced minimal retail volume growth in 2025, to reach 7.9 million units, with growth primarily driven by robotic and stick vacuum cleaners. Despite a slightly negative consumer confidence index, some consumers continued to upgrade to newer models, particularly convenient robotic vacuum cleaners, which saw significant growth of 6% in retail volumes. Retail volume sales are forecast to decline in the forecast period, although growth is anticipated to continue in ret

The vacuum cleaners market in Colombia experienced significant growth in 2025, driven by increasing pet ownership and a recovering economy. With a retail volume of 233,300 units, representing a 9% growth rate, the market is forecast to continue growing at a CAGR of 9% over the next five years, reaching COP247 billion by 2030. This growth is driven by rising urbanisation, smaller family sizes, and an increasing demand for convenient and efficient cleaning solutions. To succeed, brands are focusin