The vacuum cleaners market in Portugal saw a positive performance in 2025, with moderate volume growth. The category saw an even better performance in value terms, driven by consumer demand for advanced and multifunctional models. With a 4% increase in the median disposable income per household and a relatively stable economic environment consumers were more willing to invest in new vacuum cleaners. The growing demand for robotic vacuum cleaners also indicates a strong consumer interest in advan

Vacuum cleaners in Chile experienced steady retail volume growth and accelerated retail current value growth in 2025. Growth was driven by the increasing popularity of cordless and portable solutions, amidst improvements in battery technology, and improving disposable income levels. Standard vacuum cleaners remained the dominant category, while robotic vacuum cleaners saw the fastest retail volume growth due to improving technology and decreasing prices. The market is expected to continue growi

The vacuum cleaners market in Greece experienced a decline in sales in 2025, with sales of cylinder vacuum cleaners decreasing following a year of dynamic growth in 2024 . However, robotic and stick vacuum cleaners provided a welcome increase in sales, driven by convenience, energy efficiency, and premiumisation. The trend towards cordless and portable solutions is also providing sales growth, with stick vacuum cleaners growing at the expense of other subcategories like handheld vacuum cleaners.

The vacuum cleaners market in Israel experienced growth in 2025, driven by consumer demand for innovative features and affordability. Standard vacuum cleaners remained the largest category in terms of sales volume, accounting for 466,000 units, while robotic vacuum cleaners saw significant growth with retail volume sales rising by 18% in 2025. The market is expected to continue growing, driven by advancements in technology, increasing consumer awareness, and the adoption of smart technologies. I

Vacuum cleaners in Italy was characterised by marginal growth in 2025, restricted by economic uncertainty but supported by technological advancements. Despite a relatively stable economic environment, consumers reduced their spending on non-essential items. However, the market is expected to grow at a CAGR of 2% over the forecast period to reach 4.4 million units by 2030, driven by the increasing presence of Asian brands and technological advancements. To succeed in this market, brands should fo

Vacuum cleaners in the Netherlands demonstrated resilience in 2025, driven by technological advancements and changing consumer preferences. Growth was primarily driven by stick and robot vacuums, with consumers increasingly owning multiple vacuums to enhance their cleaning routines. The median disposable income per household continued to grow, supporting consumer spending on home appliances. E-commerce and offline retail hold similar volume shares, with online growth driven by convenience and a

The vacuum cleaners market in South Africa recorded positive growth in 2025, driven by increasing consumer awareness of cleanliness and the introduction of specialised and technologically advanced models. Rising median disposable income per household in 2025 and a slow but steady increase in vacuum cleaner penetration among households saw the market enjoy continued expansion. The dominance of cylinder vacuum cleaners and the growing popularity of robotic vacuum cleaners, which recorded double-di

Indonesia’s vacuum cleaners market exhibited robust growth in 2025, with a 15% increase in retail volume to reach 1.0 million units, despite a challenging economic environment. This growth was driven by low market penetration, rising consumer awareness, and social media and influencers. The market is characterised by a growing demand for convenient and customised cleaning solutions, with brands like Deerma and Tineco leading the way with innovative products and strategies. As the market continue

Vacuum cleaners experienced robust retail volume growth in Vietnam in 2025,supported by rising disposable incomes and increasing awareness of health and hygiene standards, particularly concerning respiratory problems caused by fine dust. Within standard vacuum cleaners, while stick vacuum cleaners continued to dominate, handheld vacuum cleaners saw the fastest growth. Robotic vacuum cleaners also showed sustained growth, driven by tech-savvy young consumers in major cities, who are highly engage

Vacuum cleaners in Denmark experienced a modest decline in retail volume sales in 2025, largely due to cautious household spending and heightened price sensitivity. Despite this, increasing demand was seen for multifunctional and sustainable products. Robotic vacuum cleaners saw volume growth in 2025, and this is set to continue in the forecast period as consumers look for smart appliances. Vacuum cleaners is characterised by a moderate level of concentration, with top players like Electrolux an

Vacuum cleaners in Hungary recorded retail volume growth of 0.1% in 2025. Robotic vacuum cleaners achieved retail volume growth of 5% whilst standard vacuum cleaners, the largest subcategory, declined 0.2%. Fast Hungary Kft maintained its leading position with a 20% market share. Product innovation focused on sustainability, energy efficiency and multi-functionality, with robotic models incorporating advanced features such as LiDAR and camera-based vision for enhanced navigation, with notable la

Sales of vacuum cleaners experienced a decline in retail volume terms in Norway in 2025, due to weak household sentiment and economic uncertainty. Despite this, the market is forecast to see a return to growth over the forecast period, driven by the increasing consumer demand for convenience and automation, particularly in robotic vacuum cleaners. The median disposable income per household is also expected to rise, potentially boosting sales. To succeed, brands should focus on developing innovat

The vacuum cleaners market in Taiwan demonstrated a positive performance in 2025, with a retail volume growth rate of 3%. This growth was driven by the increasing demand for smart and AI-powered products, as well as the rising popularity of robotic vacuum cleaners, which grew at a volume rate of 5%. The market is expected to remain attractive due to the continued adoption of smart features and the growing trend towards premium products with advanced cleaning capabilities. To succeed in this mark

Vacuum cleaners in Germany experienced minimal retail volume growth in 2025, to reach 7.9 million units, with growth primarily driven by robotic and stick vacuum cleaners. Despite a slightly negative consumer confidence index, some consumers continued to upgrade to newer models, particularly convenient robotic vacuum cleaners, which saw significant growth of 6% in retail volumes. Retail volume sales are forecast to decline in the forecast period, although growth is anticipated to continue in ret

The vacuum cleaners market in Colombia experienced significant growth in 2025, driven by increasing pet ownership and a recovering economy. With a retail volume of 233,300 units, representing a 9% growth rate, the market is forecast to continue growing at a CAGR of 9% over the next five years, reaching COP247 billion by 2030. This growth is driven by rising urbanisation, smaller family sizes, and an increasing demand for convenient and efficient cleaning solutions. To succeed, brands are focusin

Vacuum cleaners in Spain experienced slowing growth in 2025, with retail volume sales increasing by 3% to reach 2.6 million units. Innovations in cordless and portable solutions drove the category’s performance, a trend that is expected to continue. The landscape is moderately concentrated, with top manufacturers holding significant share, but there is still room for smaller players to innovate and gain share. To succeed, brands should focus on developing strong online presences and direct-to-co

The vacuum cleaners market in Thailand experienced significant growth in 2025, with an 18% volume growth rate, driven by technological advancements and changing consumer behaviour. This growth is expected to continue, with retail sales forecast to reach 5 million units by 2030, representing a CAGR of 22%. The market is being driven by the increasing demand for smart and automated cleaning solutions, particularly among urban consumers. To succeed in this market, brands should focus on innovative

The vacuum cleaners market in France recorded broadly stable volume performance in 2025, supported by continued innovation, premiumisation, and strong digital engagement. While overall demand remained restrained by mature ownership levels and cautious consumer spending, value growth was driven by the rising appeal of technologically advanced and multifunctional products. Robotic vacuum cleaners and wet-and-dry models continued to attract interest through enhanced automation, improved suction per

Vacuum cleaners in Hong Kong, China experienced a decline in retail volume sales in 2025, despite a stable economic condition. The high penetration level of vacuum cleaners among households suggests that consumers are less likely to purchase new models unless driven by significant technological advancements or other clear benefits. Nonetheless, the market is expected to return to growth over the forecast period, driven by innovations such as smart and AI-powered features, sustainability and ener

The vacuum cleaners market in Argentina experienced 12% retail volume growth in 2025, driven by increased consumers’ disposable income and a decrease in the cost of finance. Looking ahead, the market is expected to continue growing, with robotic vacuum cleaners leading the way due to their convenience, innovative features and increasing affordability. To succeed in this market, brands should focus on developing products that meet the demands for technological advancements, affordability and ener

2025 continued to be a challenging year for vacuum cleaners in Nigeria due to low awareness and consumers’ perception of this appliance as a luxury. Furthermore, many local consumers still prefer the traditional method of cleaning, which is more affordable when compared to using vacuum cleaners for household tasks.

Vacuum cleaners in India experienced significant growth in 2025, with a retail volume of 1.3 million units, representing 10% growth. This was driven by the increasing adoption of smart and AI-powered technologies, as well as the rising median disposable income per household, and urbanisation. The category is characterised by a concentration of top brands, with Eureka Forbes and Agaro holding significant shares. Dynamic retail volume growth is expected to continue in the forecast period, with a C

The vacuum cleaners market in Poland witnessed strong momentum in 2025, with a 12% growth in retail value sales. The increasing popularity of cordless models and a strong focus on energy efficiency and sustainability were key drivers of value growth. The competitive landscape is moderately concentrated, with top brands like Electrolux and Philips holding a significant share. The trend towards e-commerce is notable, with online platforms gaining traction and driving sales, particularly for cordle

Vacuum cleaners in the Philippines experienced significant retail volume growth of 24% in 2025, to reach 531,200 units, driven by changing consumer lifestyles, technological advancements, and increasing disposable incomes. Urban households are increasingly adopting cordless stick and robotic vacuum cleaners, seeking convenient, space-saving, and time-saving cleaning solutions. The competitive environment is moderately concentrated, with leading brands like Simplus and Deerma maintaining their po