PROSPECTS AND OPPORTUNITIES
Robotic vacuum cleaners set to remain most dynamic performer
Robotic vacuum cleaners is expected to continue recording double-digit retail volume growth throughout the forecast period, albeit from a low base. This indicates the increasing popularity and importance of this format within the category.
In-store sales support to help boost demand for certain brands
The competitive landscape of vacuum cleaners in South Africa is gradually attracting new brands due to the overall low penetration rate within the country. New models and brands can be confusing for consumers, and they may require assistance in their purchasing decisions.
Retail offline to dominate distribution, but e-commerce is set to record strong growth
Over the forecast period, hypermarkets and appliances and electronics specialists are expected to remain the leading distribution channels for vacuum cleaners in South Africa. Many local consumers still prefer to visit physical stores to test how the product works, compare different models and talk to in-store experts before making a decision.
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Overview:
Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Vacuum Cleaners in South Africa report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Vacuum Cleaners in South Africa?
- Which are the leading brands in South Africa?
- How are products distributed in South Africa?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Vacuum Cleaners in South Africa - Category analysis
KEY DATA FINDINGS
Stronger growth for vacuum cleaners driven by consumer lifestyles and health and wellness shifts
Competitive landscape in South Africa largely consists of three brands
Xiaomi launches new smart robotic vacuums in South Africa amid rising demand
Robotic vacuum cleaners set to remain most dynamic performer
In-store sales support to help boost demand for certain brands
Retail offline to dominate distribution, but e-commerce is set to record strong growth
Consumer Appliances in South Africa - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Vacuum Cleaners
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- Cylinder Vacuum Cleaners
- Handheld Vacuum Cleaners
- Stick Vacuum Cleaners
- Upright Vacuum Cleaners
- Steam Vacuum Cleaners
- Robotic Vacuum Cleaners
Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Vacuum Cleaners research and analysis database.
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