PROSPECTS AND OPPORTUNITIES
Growth of personal luxury to remain moderate over the forecast period
Personal luxury is set to record moderate value growth at constant 2024 prices over the forecast period. Being the youngest and most innovative product category, luxury wearable electronics is also expected to be the most dynamic category over the forecast period.
New technologies expected to open up new growth opportunities
The retail landscape for personal luxury is expected to change in line with evolving consumer preferences. New technologies will likely be used to enhance the consumer shopping experience and to support them in finding the correct and desired products.
Growing sustainability trend to present challenges and opportunities
While the growing focus on sustainability and waste reduction is expected to have a limiting effect on the future growth potential of personal luxury, it will also open the market up for growth potential with more consumers buying fewer items but of a higher quality. At the same time, more innovative retailing formats such as the integration of the Sotheby’s luxury auction house for used luxury goods within Bucherer’s flagship store are expected to emerge over the forecast period, creating new and different sales opportunities.
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Overview:
Understand the latest market trends and future growth opportunities for the Personal Luxury industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Luxury industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Personal Luxury in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Personal Luxury in Switzerland?
- Which are the leading brands in Personal Luxury in Switzerland?
- How are products distributed in Personal Luxury in Switzerland?
- How important is tourism in evaluating demand for Personal Luxury in Switzerland?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Personal Luxury in Switzerland - Category analysis
KEY DATA FINDINGS
Designer apparel and footwear (ready-to-wear) benefits from premiumisation.
Luxury eyewear sees moderate growth fuelled by innovative designs in sunglasses
Luxury jewellery sales stall due to economic pressures
Luxury leather goods benefits from tourism recovery
Luxury wearables electronics sees slower growth due to a lack of significant new product launches in 2024
Innovation keeps luxury timepieces ticking but volume growth slows
Digitisation eats away at sales of luxury writing instruments and stationery
Super premium beauty and personal care sees slower growth as the category faces increased competition from alternative products and services
Growth of personal luxury to remain moderate over the forecast period
New technologies expected to open up new growth opportunities
Growing sustainability trend to present challenges and opportunities
Luxury Goods in Switzerland - Industry Overview
Luxury goods in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
DISCLAIMER
The following categories and subcategories are included:
Personal Luxury
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- Men's Designer Apparel
- Women's Designer Apparel
- Designer Childrenswear
- Designer Clothing Accessories and Hosiery
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- Children's Designer Footwear
- Men's Designer Footwear
- Women's Designer Footwear
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- Luxury Spectacle Frames
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- Men's Luxury Sun Glasses
- Women's Luxury Sun Glasses
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- Luxury Costume Jewellery
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- Men's Luxury Fine Jewellery
- Women's Luxury Fine Jewellery
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- Men's Luxury Bags and Small Leather Goods
- Women's Luxury Bags and Small Leather Goods
- Luxury Travel Goods
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- Luxury Wearables Electronics
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- Men's Luxury Timepieces
- Women's Luxury Timepieces
- Luxury Writing Instruments and Stationery
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- Super Premium Colour Cosmetics
- Super Premium Fragrances
- Super Premium Skin Care
- Other Super Premium Beauty and Personal Care
Personal Luxury
This is an aggregation of Designer Clothing and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Luxury Portable Consumer Electronics and Super Premium Beauty and Personal Care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Personal Luxury research and analysis database.
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