In 2025, designer apparel and footwear (ready-to-wear) in Sweden recorded low retail volume and value growth, due to ongoing inflationary pressures and cautious consumer spending. In Sweden, much like globally, the category faced challenges, with major brands such as Louis Vuitton, Gucci, Hermès, and Burberry seeing weaker momentum as consumers shifted away from logo-driven purchases. Unlike major hubs such as Paris or Milan, the Swedish market is not heavily reliant on international visitors, w

In 2025, sales of designer apparel and footwear (ready-to-wear) in Poland remained fairly stable, supported by both domestic demand and sustained inbound tourism. Although overall demand remained below pre-pandemic levels, retail volume sales continued to rise, reflecting a stabilised economy and gradual improvement in consumer confidence. Additionally, the flourishing tourism sector, particularly in cities such as Warsaw and Krakow, provided support as international visitors sought out high-end

Retail current value growth of 1% was seen in designer apparel and footwear (ready-to-wear) in the Netherlands in 2025, with sales totalling EUR1.9 billion. Men’s designer apparel saw the strongest increase, although women’s designer apparel continued to account for higher sales. Despite economic uncertainties, consumer confidence being slightly down, and inflation affecting consumer prices, demand for these products remained positive. Affluent consumers showed a heightened sensitivity to prices

Designer apparel and footwear (ready-to-wear) in Spain demonstrated moderate growth in 2025, supported by a combination of evolving consumer behaviours and technological advancements. While overall retail volumes showed marginal increases, overall demand remained below pre-pandemic levels as many affluent consumers continued to focus their spending on experiences over personal goods. However, some consumers favoured exclusive and limited-edition pieces, ensuring value sales remained elevated. Th

In 2025, designer apparel and footwear (ready-to-wear) in Singapore witnessed a continuation of steady growth, with retail value sales increasing by 2%. Demand was underpinned by the ongoing consumer preference for quality over quantity, with affluent shoppers increasingly investing in durable, prestigious designer clothing and footwear rather than fast-fashion alternatives. The local market has evolved, blending traditional luxury craftsmanship with contemporary, experience-driven retail. Key t

In 2025, designer apparel and footwear in South Korea experienced a return to growth, with retail value sales rising by 1% compared to 2024, reaching KRW5.5 trillion. This growth was driven by consumer demand for high-quality men's designer apparel, designer footwear, and designer childrenswear, which offset the marginal decline in women’s designer apparel. The prioritisation of quality over quantity, combined with a sustained shift towards sustainability and environmentally conscious purchasing

In 2025, retail value sales of designer apparel and footwear (ready-to-wear) in Hong Kong increased by 2% to reach HKD24.4 billion, marking a notably slower performance compared to the previous year. The category was profoundly shaped by market polarisation and tourist consumption, creating a dynamic where high-end brands thrived on exclusivity and experiential retail. Affluent tourists and local elites continued to drive demand for iconic luxury goods and limited editions, reinforcing the impor

In 2025, designer apparel and footwear in Canada experienced a moderate 2% increase in current value terms, reaching CAD4.2 billion. This growth rate was more subdued compared to previous years, but continued expansion was supported by gradual improvements in economic conditions, which bolstered consumer spending, particularly among affluent buyers, who continued to seek out contemporary luxury pieces to refresh their wardrobes. Affluent Canadian consumers drove spending on designer apparel and

Designer apparel and footwear in Australia experienced steady growth in 2025, with retail value sales increasing by 2% to reach AUD3.8 billion. This growth was driven by consumers' sustained interest in premium craftsmanship and innovative brand experiences. Men's designer apparel and footwear saw above-average growth, outpacing the women's segments and reflecting a shift in consumer preference towards men's luxury fashion. This trend underscores the growing importance of men’s luxury fashion in

In 2025, designer apparel and footwear (ready-to-wear) in Brazil maintained a steady trajectory of expansion, with retail sales increasing by 2% compared to the previous year. Although retail volume sales marginally declined, overall demand remained robust, driven by a mix of factors. Affluent consumers continued to favour iconic luxury designer brands, and there was an increasing emphasis on product quality and exclusivity.

In 2025, designer apparel and footwear (ready-to-wear) in Germany witnessed a moderate increase in sales. This was driven by a gradual easing of cost-of-living pressures and a modest boost in consumer confidence, along with the recovery of internation tourism, particularly in major cities such as Berlin, Munich, and Düsseldorf, which collectively encouraged discretionary spending on luxury fashion items. Despite persistent economic uncertainties, the demand for high-quality, durable designer app

In 2025, designer apparel and footwear (ready-to-wear) in the US demonstrated a moderate yet resilient performance. Retail sales in current value terms rose by 2% to USD36 billion. Growth was particularly driven by rising interest in premium men's designer apparel, which outperformed women's designer apparel for another year. This was attributed to evolving fashion trends and a preference for versatile, investment-worthy pieces. Despite ongoing macroeconomic uncertainties, including inflationary

Designer apparel and footwear in Malaysia witnessed moderate retail current value growth of 5% in 2025, reaching MYR3.2 billion, and maintaining its position as the largest category within personal luxury by value. The sales increase was driven by a sustained consumer preference for high-quality, durable, and timeless pieces, reflecting a growing awareness among Malaysian luxury consumers of the value of longevity and aesthetic appeal. Consumers increasingly viewed luxury fashion as a blend of c

Designer apparel and footwear (ready-to-wear) in Switzerland experienced a low value decline in 2025. Despite this performance, overall sales remained above 2020 levels, with Swiss consumers remaining selective in their spending habits, favouring higher quality and exclusivity over quantity, particularly amid economic uncertainties. This selective approach was further reinforced by sustainability considerations, with many consumers opting for longer product use and increased participation in lux

Retail value sales of designer apparel and footwear in Mexico totalled MXN37.8 billion in 2025, representing a 2% year-on-year rise in current terms. In Mexico, designer apparel and footwear is perceived as a status symbol, embodying aspiration and exclusivity, with a particular emphasis on iconic logos and distinctive brand elements. This appeals to the country's burgeoning middle and upper classes, who value craftsmanship and brand prestige, associating these products not only with quality but

In 2025, designer apparel and footwear (ready-to-wear) in Italy experienced a decline in both retail volume and value sales. This softening of the category was primarily due to aggressive price hikes in recent years, which priced out many aspirational shoppers and even some tourists, who redirected their spending towards experiences. Consumers increasingly favoured premium and accessible-luxury labels that offered a fairer price-to-quality ratio, allowing them to feel comfortable "investing" in

Designer apparel and footwear (ready-to-wear) in Argentina continued its upward trajectory in 2025, with retail value sales experiencing an increase of 31%. This growth was mainly driven by inflation, albeit at a lower level than 2024, as retail volume sales declined for a second consecutive year. A growing number of affluent consumers are choosing to shop abroad, where international brands are often significantly cheaper than in Argentina. For some, purchasing luxury goods overseas is more cost

Designer apparel and footwear (ready-to-wear) in the UK was not immune to the luxury downturn in 2025. The category experienced a significant impact on sales, driven by both value perception and a shift in consumer priorities. Shoppers increasingly favoured other categories, leading to flat retail volume sales, while value sales were bolstered by pricing increases, a trend prominently seen in the luxury goods industry. Despite these challenges, designer apparel and footwear (ready-to-wear) remai

Designer apparel and footwear (ready-to-wear) in South Africa experienced flat sales in 2025, amid ongoing economic headwinds and a rising interest in experiences over tangible goods. Nevertheless, some affluent consumers continued to prioritise premium quality and exclusivity despite economic uncertainties, reflecting a trend towards purchasing fewer items but opting for higher-quality, investment pieces. Price inflation and cautious consumer spending patterns further tempered volume expansion.

In 2025, designer apparel and footwear in Turkey exhibited moderate growth of 2%, reaching TRY43.4 billion, and remained the leading personal luxury category. Despite ongoing economic uncertainties, including inflationary pressures that affected consumer spending, sales increased from the previous year, with a significant factor being the surge in international tourism. The recovery in tourism, particularly from Gulf countries, Russia, and Central Asia, continued to support growth, as high-spend

Designer apparel and footwear in Indonesia demonstrated a consistent upward trend in retail current value terms in 2025, with a 5% increase to reach IDR9.2 trillion. This was driven by a mix of rising spending among upper-middle class domestic consumers, especially aspirational younger consumers, as well as the rising number of inbound tourists, with the share of international retail expenditure on designer apparel and footwear rising in 2025. Among affluent Generation Z and Millennials, designe

In 2025, designer apparel and footwear (ready-to-wear) in China saw a positive trajectory, with retail current value sales increasing by 3% to reach CNY87.0 billion. This growth was primarily driven by a sustained consumer preference for high-quality, investment-oriented pieces, reflecting a mature category in which affluent consumers are increasingly selective about their purchases. The demand for minimalist yet functional fashion remained strong, with a particular emphasis on premium materials

In 2025, designer apparel and footwear (ready-to-wear) in India continued its growth trajectory, driven by sustained consumer demand and a favourable economic environment. Local consumers increasingly sought collections that seamlessly blended craftsmanship with contemporary aesthetics, reinforcing the value proposition of designer apparel. Shifts in international tourism and relaxed travel regulations further boosted demand for luxury fashion. Post-pandemic, outbound travel resumed strongly, wi

In 2025, retail value sales of designer apparel and footwear (ready-to-wear) in France recorded moderate growth of 1%, continuing the positive trends observed in previous years but at a more measured pace. This performance was supported by a stable consumer base, which benefited from the gradual return of international tourists, particularly from Asia, and the consistent demand from domestic affluent consumers. A notable trend in 2025 was the increasing success of pop-up stores, such as Ami Pari