PROSPECTS AND OPPORTUNITIES
Competitive pressures will continue intensify
The role of self-service cafeterias in Turkey’s consumer foodservice market is projected to decline, as limited-service restaurants gain traction by offering similar convenience and value. Both unit/outlet numbers and transaction volume for self-service cafeterias will continue to decline throughout the forecast period.
Takeaway and online orders will grow in importance
Takeaway- and online order-orientated enterprises are expected to continue to develop and become increasingly available in the market. This development is predicted to be increasingly visible in self-service cafeterias in Turkey, which remains a familiar and popular concept.
Increased meal card use in retail outlets poses a threat
The use of meal cards is widespread in Turkey, and many employers issue their workers with such cards to cover the cost of their daily lunches. Meal cards are used by three million people in Turkey, with Sodexo, Edenred (Ticket Restaurant), Multinet, Setcard and Metropol particularly popular.
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Overview:
Understand the latest market trends and future growth opportunities for the Self-Service Cafeterias industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Self-Service Cafeterias industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Self-Service Cafeterias in Turkey report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Self-Service Cafeterias in Turkey?
- Which are the leading brands in Self-Service Cafeterias in Turkey?
- How are multinational and local operators competing and expanding in Turkey?
- How are consumer lifestyle trends and eating habits shaping Self-Service Cafeterias in Turkey?
- How is the Self-Service Cafeterias industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Self-Service Cafeterias in Turkey? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Self-Service Cafeterias in Turkey - Category analysis
KEY DATA FINDINGS
Independent operators under pressure but remain dominant
With limited pricing power, operators focus on financial management
Online orders provide a lifeline
Competitive pressures will continue intensify
Takeaway and online orders will grow in importance
Increased meal card use in retail outlets poses a threat
Consumer Foodservice in Turkey - Industry Overview
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
The following categories and subcategories are included:
Self-Service Cafeterias
- Chained Self-Service Cafeterias
- Independent Self-Service Cafeterias
Self-Service Cafeterias
Self-service cafeterias are outlets where there is no (or limited) service content. Rather than table service, there are food-serving counters/stalls where customers take the food they require as they walk along, placing it on a tray. In addition, there are often stations where customers order food and wait while it is prepared, particularly for items such as hamburgers or tacos which must be served hot and can be prepared quickly. For some food and drink items, customers collect an empty container, pay at the check-out, and fill the container after check-out. Free second servings are often allowed under this system. For legal purposes (and the consumption patterns of customers), this system is rarely or never used for alcoholic beverages. Self-service cafeterias do not have a cover charge, customers are either charged a flat rate for admission (as in a buffet) or pay at the check-out for each item. Some cafeterias also charge by weight. Self-service cafeterias resemble contract catering self-service cafeterias such as canteens, dining halls and cafeterias located within institutions such as a large office building, school and universities. However, fully captive contract self-service cafeterias are excluded from consumer foodservice. Unlike fast food, self-service cafeterias feature a menu comprising full, regular meals, often with a large choice of first course, main course and desserts. As cafeterias can effectively serve large number of customers with comparatively few employees, they are often found within larger complexes, for example, department stores, shopping malls, travel foodservice (motorways stations, railway stations, airports). Self-service cafeteria examples include: Ciao (Autogrill), Flunch (Agapes Restauration SA), IKEA (Inter Ikea Systems BV)
See all of our definitionsWhy buy this report?
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- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Self-Service Cafeterias research and analysis database.
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