In 2025, volume sales for sugar and sweeteners in Poland rose slightly, but growth stayed flat as health-led sugar reduction continued. Seasonal home preserving and baking supported demand, with discounters using heavy promotions to drive bulk purchases. Brand loyalty remained weak, as shoppers typically chose the cheapest option, while stevia and other sweeteners gained ground despite higher prices. Over the forecast period, volume sales should edge up, but higher energy costs and reduced sugar
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Sugar and Sweeteners industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sugar and Sweeteners industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sugar and Sweeteners in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sugar and Sweeteners in Poland?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Sugar and Sweeteners sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Sugar and Sweeteners in Poland - Category analysis
KEY DATA FINDINGS
Promotions support demand as sugar reduction continues
Positive though flat growth posted in 2025
Purchasing decisions driven by cost considerations
Positive growth predicted, though challenges remain
Fresh Food in Poland - Industry Overview
Home cooking lifts fresh food volumes as value shapes purchasing patterns
KEY DATA FINDINGS
Cost remains key concern
Consumers shift away from ultra-processed foods
Rising production costs will see sustained consumer price sensitivity
Accelerated shift away from ultra-processed foods
Discounters and supermarkets lead retail distribution through favourable pricing
E-commerce sees fastest expansion though older Poles remain wary
COUNTRY REPORTS DISCLAIMER
Sugar and Sweeteners
All table-top raw sugar products and natural sweeteners, whether sold packaged or unpackaged. Includes yellow/brown sugar, fructose, maltose, maple sugar, molasses, corn syrup, glucose, table sugar (also known as granulated refined white sugar), icing sugar, caster sugar, stevia (sweet leaf)), etc. Excludes artificial sweeteners such as aspartame and acesulfame-K. Also excludes sugar alcohol such as erythritol, xylitol and mannitol, which are commonly used for replacing sucrose in foodstuffs and often used in combination with high intensity artificial sweeteners. Note: Sugar and sweeteners used for industrial processing are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sugar and Sweeteners research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!