COMPETITIVE LANDSCAPE
Large international chains favour retail
International chains such as McDonald’s, KFC, Starbucks, Taco Bell and Burger King lead in non-standalone locations. Shopping malls and commercial centres are popular locations, due to the modern infrastructure and high foot traffic which provide foodservice outlets with a constant flow of customers.
Local chains dominate standalone locations
Local chains are more prevalent within standalone locations. For instance, with kiosks, operators look for accessibility, visibility and constant traffic, with local bakery chain Simigeria Luca leading in this space.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Foodservice by Location industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Consumer Foodservice by Location industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Foodservice by Location in Romania report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Foodservice by Location in Romania?
- Which are the leading brands in Consumer Foodservice by Location in Romania?
- How are multinational and local operators competing and expanding in Romania?
- How are consumer lifestyle trends and eating habits shaping Consumer Foodservice by Location in Romania?
- How is the Consumer Foodservice by Location industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Consumer Foodservice by Location in Romania? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Consumer Foodservice By Location in Romania - Category analysis
KEY DATA FINDINGS
Standalone continues to account for most value sales
Retail registers highest value growth
Standalone continues to account for most value sales
Takeaway key driver of sales
Retail registers highest value growth, though potential also for standalone
Further expansion of standalone outlets in historic downtowns
Growth of consumer foodservice in rural areas
Large international chains favour retail
Local chains dominate standalone locations
Consumer Foodservice in Romania - Industry Overview
Continuing high inflation sees more affordable options benefit
KEY DATA FINDINGS
Cost cutting key focus
Online ordering and home delivery continues to see growth
Loyalty programmes increasing popular, while full-service restaurants focus on enhancing customer experience
Affordability key driver of sales over forecast period
Digitalisation and a focus on healthy food key drivers over forecast period
Increasing spotlight on sustainability
Limited-service restaurant chains lead the competitive landscape
Newcomer Hesburger making impact
Limited-service restaurants leading growth
Independent operators continue to dominate
DISCLAIMER
The following categories and subcategories are included:
Consumer Foodservice by Location
- Consumer Foodservice Through Standalone
- Consumer Foodservice Through Leisure
- Consumer Foodservice Through Retail
- Consumer Foodservice Through Lodging
- Consumer Foodservice Through Travel
Consumer Foodservice by Location
Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks. Consumer foodservice by location breaks out each foodservice sector according to its location - leisure, lodging, retail, standalone, travel.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Consumer Foodservice by Location research and analysis database.
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