Foodservice sales in Turkey showed divergent trends across standalone and non-standalone locations in 2025. Travel-oriented venues, such as airports and transport hubs, benefited from strong inbound tourism, driving value growth. Standalone locations meanwhile, attracted consumers with flexible menus, authentic experiences, and the ability to adjust pricing, portion sizes, and seasonal offerings, while takeaway and delivery services expanded reach. Moving forward, rising urbanisation, shopping m

In 2025, Greece’s tourism industry continued to play a pivotal role, with travel and lodging remaining the strongest performers among non-standalone foodservice locations, driven by sustained investment. Despite reduced traveller spending, these segments showed resilience, while standalone outlets saw a decline in sales due to cautious consumer spending and higher menu prices, leading to fewer purchases and visits. Retail and leisure foodservice venues were hit hardest, suffering from lower disp

Inflation continued to affect Greek foodservice in 2025, with value sales declining as operators raised menu prices to cover higher costs for raw materials, energy, and wages. This led to reduced restaurant footfall, as both locals and tourists favoured supermarket purchases for meals and drinks, shifting coffee consumption towards home. The rise of home delivery and takeaway, initially accelerated by COVID-19, has become entrenched, with over 30% of outlets offering delivery through their own f

In 2025, Turkey’s consumer foodservice industry continued to navigate high inflation and rising operating costs. Diners increasingly favoured takeaway, delivery, and quick-service formats, while premium and experiential dining remained appealing to affluent locals and tourists. Operators responded by innovating menus, offering smaller portions, and integrating healthier or customisable options. Moving forward, digital ordering , innovative dining experiences and sustainability will be central to

Consumer foodservice through retail was the strongest-performing non-standalone venues in Ukraine in 2025, as combining shopping and dining met consumers’ need for convenience. Standalone outlets also grew, largely due to operational flexibility, takeaway models during air raid alerts, and the expansion of delivery platforms such as Glovo and Bolt. With inflation and reduced incomes shaping demand, many operators focused on affordable menus, bundled deals and reliable, comforting dining experien

Consumer foodservice in Ukraine recorded positive foodservice value growth in 2025, driven primarily by inflation-led price increases rather than a full recovery in outlet traffic. Operators continued to navigate wartime disruption, energy instability and labour shortages, which increased operating costs and prompted accelerated menu price adjustments. Demand remained supported by consumers’ need for convenient, affordable meals and accessible social experiences. Delivery, takeaway and digital o

The trend towards self-service buffets supported the strong performance of consumer foodservice through lodging locations in 2025, as hotel operators looked to respond to evolving consumer demand while also addressing issues such as the labour shortage and rising operating costs. Meanwhile, standalone locations saw growth driven by the growing focus on authentic local cuisine, which is rising in popularity amongst Taiwanese consumers and tourists alike.

Consumer foodservice value sales continued to grow in current terms in Taiwan in 2025 but became more polarized. Consumers traded up to premium, experiential dining and upscale meals for special occasions, while seeking strong value options in convenience stores, limited-service restaurants and street food stalls and kiosks for everyday consumption. This trend reflected both rising living costs and a fragmented, intensely competitive market where independent and chained operators constantly revo

In 2025, consumer foodservice through retail recorded the strongest value growth among non-standalone locations in Ireland, supported by rising transactions and longer dwell times in major shopping destinations. Leading brands capitalised on high footfall with streamlined formats and family-focused promotions. Standalone outlets also posted solid growth, driven by a recovery in dining-out, their flexibility and hybrid working. While non-standalone sites competed on speed and familiarity, standal

In 2025, consumer foodservice in Ireland continued its post-pandemic recovery, driven by digital convenience, sustainability, and evolving consumer priorities. Delivery and takeaway services surged as tech adoption accelerated, making app-based ordering and loyalty programmes mainstream. Chains strengthened their dominance through aggressive franchising and partnerships, while independents leveraged niche offerings and local sourcing to stay competitive. Health-conscious dining and eco-friendly

In 2025, consumer foodservice in Denmark continued to grow in value terms, supported by resilient consumer demand and a rebound in tourism. Inflation remained visible in menu prices, but operators successfully balanced value-for-money propositions with experience-driven dining, encouraging consumers to continue eating out. Growth was led by chained operators, which benefited from scale, digital integration, loyalty programmes and expansion into high-traffic locations, while many independents fac

Growth is seen across all locations with standalone outlets dominating thanks to their established presence in local neighbourhoods, other key locations, and their ability to adjust menus according to the demands of their customers. Lodging was the most dynamic location in 2025, backed by a rebound in tourism and efforts to attract locals into hotel restaurants.

Consumer foodservice by location in Slovakia continued to evolve in 2025 as consumer habits increasingly favoured retail environments such as shopping centres and retail parks. New shopping hubs opened across the country, creating additional opportunities for foodservice operators and supporting value growth within retail locations. At the same time, standalone outlets faced greater challenges due to rising operating costs and weaker consumer spending.

Developments in consumer foodservice by location in Finland remained uneven in 2025, reflecting both the weak economic environment and differences in how individual locations perform. Travel locations recorded the strongest growth among non-standalone locations, although the differences compared with lodging and retail were relatively small. Standalone outlets continued to dominate overall value sales, with performance broadly reflecting the overall stagnation in the consumer foodservice industr

Consumer foodservice in Finland recorded only marginal growth in 2025, reflecting continued weakness in the domestic economy and cautious consumer spending. Although inflation has largely normalised following the peak experienced earlier in the review period, economic uncertainty and stagnating GDP continued to weigh on consumer confidence. As a result, many consumers remained reluctant to increase discretionary spending, including on foodservice. Limited-service restaurants performed relatively

In 2025, consumer foodservice in Hungary experienced positive growth, with retail locations standing out as the best performing setting for non-standalone outlets thanks to modern food courts and delivery platforms boosting sales. Standalone restaurants also saw an increase in value sales, benefiting from operational independence and strategic placement to attract passersby. Meanwhile, online ordering and delivery services, such as Wolt and Foodora, became crucial for reaching customers beyond i

Against the backdrop of a challenging landscape, consumer foodservice through travel performed better than other locations, aided by signs of recovery in the first half of the year. Economic uncertainty and costs of living challenges have dampened demand across the board, putting all locations under financial pressure.

In 2025, Israel’s consumer foodservice industry experienced a significant decline in value sales, driven by the ongoing regional conflict, and a sharp decline in both local and tourist demand. The war’s impact on daily life, coupled with rising costs and economic uncertainty, led to reduced discretionary spending and a marked drop in restaurant reservations and footfall across all channels. Despite these challenges, the sector demonstrated resilience through rapid digital transformation, innovat

Consumer foodservice in Norway saw further growth in current value sales in 2025, albeit at a slower rate than in the previous years of the review period. Foodservice value sales growth was supported by menu price increases, premiumisation and sustained consumer demand for dining experiences. While cost inflation continued to pressure operators, higher average spending per visit supported overall expansion in the market. Experience-led concepts, hybrid entertainment venues and health-orientated

Consumer foodservice in Morocco recorded positive current value growth in 2025, supported by rising demand, easing inflation, expanding chained networks and evolving consumer expectations. Eatin continued to be popular, due to the strong cultural role that shared meals play, while delivery and drive-through registered healthy value growth in major cities. Digitisation plays in increasing role in limitedservice restaurants, while cafés/bars benefit from growing coffee culture and tourism. Fullser

In 2025, consumer foodservice in Hungary is navigating a resilient yet challenging landscape, Following a difficult, inflationary period, the sector is experiencing a structural shift towards efficiency, with a rise in limited-service restaurants and a decline in overall outlet numbers. Small neighbourhood bars and traditional full-service restaurants continue to be under pressure from high costs. At the same time, chains continue to expand, with new chains such as Five Guys and Wendy's actively

In 2025, location is paramount for consumer foodservice in Morocco, driven by high-density urban foot traffic, tourism growth, and convenience, particularly near transport hubs, historic centres, and modern retail venues. Prime locations, including retail centres, offer high visibility and modern dining formats, amid rapid expansion in major cities like Marrakech and Casablanca. 

Consumer foodservice in Slovakia faced a difficult year in 2025, as new legislative challenges, less favourable weather conditions compared with 2024, and more cautious consumer spending negatively affected the market. Rising costs meant that operators increasingly relied on promotional activities, including social events and marketing campaigns, to help bolster weakening sales. This placed pressure on many local entrepreneurs who were still slowly recovering from the aftermath of the pandemic,

Standalone continued to dominate consumer foodservice by location in Norway in 2025, although the recovery of tourism and outdoor activities and the development of concepts are increasing the use of other location types for foodservice. Across locations, operators are looking to maintain affordability with promotions and special deals or offers as the competition intensifies in a highly competitive foodservice landscape. Operators are also looking to expand geographically to maximise coverage an