Consumer foodservice in 2024: The big picture
The consumer foodservice market in Poland continued to see growth in both transaction volumes and current value sales in 2024, albeit at a slower pace than in recent years. This was partly due to the normalisation of consumption habits, after the rapid post-pandemic rebound in 2021-2022.
2024 key trends
In 2024, inflation posed significant challenges for Poland’s foodservice industry, increasing costs and altering consumer behaviour. Rising ingredient and energy prices made meal preparation more expensive, while the price of packaging, both disposable and reusable, also surged, further squeezing profit margins.
Competitive landscape
McDonald's and AmRest remained the largest players in Poland’s foodservice industry in 2024. Both companies are focusing on expanding their digital channels, including mobile apps and websites, to streamline online ordering and mobile payments.
Independent foodservice developments
Independent foodservice establishments face mounting challenges in a highly competitive market. Large restaurant chains benefit from standardised quality and frequent promotions, which smaller businesses struggle to match.
What next for consumer foodservice?
Despite ongoing challenges, Poland’s consumer foodservice industry is poised for further value growth (at constant 2024 prices) over the forecast period. Digitalisation, which surged during the pandemic, shows no signs of slowing down, with restaurants doubling down on mobile apps, online ordering, and seamless digital experiences to keep up with tech-savvy diners.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Foodservice industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Cafés/Bars
- Full-Service Restaurants
- Limited-Service Restaurants
- Self-Service Cafeterias
- Street Stalls/Kiosks
- Consumer Foodservice by Location
If you're in the Consumer Foodservice industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Foodservice in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Foodservice in Poland?
- Which are the leading brands in Consumer Foodservice in Poland?
- How are multinational and local operators competing and expanding in Poland?
- How are consumer lifestyle trends and eating habits shaping Consumer Foodservice in Poland?
- How is the Consumer Foodservice industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Consumer Foodservice in Poland? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Consumer Foodservice in Poland
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
Cafés/Bars in Poland
KEY DATA FINDINGS
Specialist coffee and tea shops evolve into social hubs
Coffee chains modernise their offerings
Bars and pubs face slow recovery amid economic challenges
Challenging times lie ahead for bars and pubs
Specialist coffee and tea shops set for continued growth
Sustainability and innovation will shape the future of the industry
Full-Service Restaurants in Poland
KEY DATA FINDINGS
Full-service restaurants show resilience in face of rising operational costs
Pizza chains lead sales
Sfinks faces ongoing financial challenges in aftermath of pandemic
Competition will intensify, forcing restaurants to improve their offerings
Implementation of new technologies will transform fulfilment process
Sustainability will gain momentum
Limited-Service Restaurants in Poland
KEY DATA FINDINGS
Limited-service restaurants thrive in tough times
Zabka Café concept gains traction
Major chains drive growth through expanding digital services and offering healthier menu items
Limited-service restaurants will remain resilient to economic challenges, with drive-through set to play crucial role
Technological advancements are set to improve efficiency of online orders
Global chains see Poland as key market for expansion
Self-Service Cafeterias in Poland
KEY DATA FINDINGS
Self-service cafeterias thrive, thanks to blend of tradition and modern innovation
IKEA experiences healthy growth
Self-service cafeterias offering food by weight face difficult times
Challenging outlook for self-service cafeterias
Shift towards technological solutions
Focus on consumers looking to reduce meat intake
Street Stalls/Kiosks in Poland
KEY DATA FINDINGS
Street stalls/kiosks sees robust performance
Sweet Gallery continues as leading player
Vendors demonstrate flexibility in response to market pressures
Strong growth prospects, thanks to rising demand quick and convenient foodservice
Increasing focus on new technologies
Entrepreneurs will seek out proven franchise concepts
Consumer Foodservice By Location in Poland
KEY DATA FINDINGS
Travel and retail locations see strongest performances
Standalone category continues to dominate
Increasing customer demands and rising costs are driving changes in foodservice.
Standalone locations will continue to dominate
Further expansion in retail and travel locations
Demographics will have significant impact on development of foodservice outlets
The following categories and subcategories are included:
Consumer Foodservice
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- Chained Consumer Foodservice
- Independent Consumer Foodservice
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- Chained Cafés/Bars
- Independent Cafés/Bars
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- Chained Bars/Pubs
- Independent Bars/Pubs
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- Chained Cafés
- Independent Cafés
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- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
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- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
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- Chained Full-Service Restaurants
- Independent Full-Service Restaurants
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- Chained Asian Full-Service Restaurants
- Independent Asian Full-Service Restaurants
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- Chained European Full-Service Restaurants
- Independent European Full-Service Restaurants
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- Chained Latin American Full-Service Restaurants
- Independent Latin American Full-Service Restaurants
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- Chained Middle Eastern Full-Service Restaurants
- Independent Middle Eastern Full-Service Restaurants
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- Chained North American Full-Service Restaurants
- Independent North American Full-Service Restaurants
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- Chained Pizza Full-Service Restaurants
- Independent Pizza Full-Service Restaurants
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- Chained Other Full-Service Restaurants
- Independent Other Full-Service Restaurants
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- Chained Limited-Service Restaurants
- Independent Limited-Service Restaurants
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- Chained Asian Limited-Service Restaurants
- Independent Asian Limited-Service Restaurants
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- Chained Bakery Products Limited-Service Restaurants
- Independent Bakery Products Limited-Service Restaurants
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- Chained Burger Limited-Service Restaurants
- Independent Burger Limited-Service Restaurants
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- Chained Chicken Limited-Service Restaurants
- Independent Chicken Limited-Service Restaurants
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- Chained Convenience Stores Limited-Service Restaurants
- Independent Convenience Stores Limited-Service Restaurants
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- Chained Fish Limited-Service Restaurants
- Independent Fish Limited-Service Restaurants
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- Chained Ice Cream Limited-Service Restaurants
- Independent Ice Cream Limited-Service Restaurants
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- Chained Latin American Limited-Service Restaurants
- Independent Latin American Limited-Service Restaurants
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- Chained Middle Eastern Limited-Service Restaurants
- Independent Middle Eastern Limited-Service Restaurants
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- Chained Pizza Limited-Service Restaurants
- Independent Pizza Limited-Service Restaurants
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- Chained Other Limited-Service Restaurants
- Independent Other Limited-Service Restaurants
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- Chained Self-Service Cafeterias
- Independent Self-Service Cafeterias
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- Chained Street Stalls/Kiosks
- Independent Street Stalls/Kiosks
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- Consumer Foodservice Through Standalone
- Consumer Foodservice Through Leisure
- Consumer Foodservice Through Retail
- Consumer Foodservice Through Lodging
- Consumer Foodservice Through Travel
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- Takeaway Online Ordering
- Takeaway Offline Ordering
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- First-Party Delivery Services
- Third-Party Delivery Services
- Delivery Offline Ordering
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- Drive-Through
- Eat-In
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- Takeaway Online Ordering
- Delivery Online Ordering
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- Takeaway Offline Ordering
- Delivery Offline Ordering
- Drive-Through
- Eat-in
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Consumer Foodservice
Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks.
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This report originates from Passport, our Consumer Foodservice research and analysis database.
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