Consumer foodservice in 2024: The big picture
In 2024, consumer foodservice in the United Arab Emirates was shaped by a combination of economic resilience, evolving consumer preferences, and rapid digital transformation. The industry has continued to expand, bolstered by the local market’s status as a global tourism and business hub.
2024 key trends
In the United Arab Emirates, price-sensitive consumers are responding to inflation by seeking greater value, either through bundled meal deals, loyalty rewards, or opting for lower-cost dining alternatives. Foodservice operators have been adapting to this trend by introducing “combo” meals, limited-time promotions, and subscription-based discounts to retain customers.
Competitive landscape
With the United Arab Emirates home to over 200 nationalities, the local consumer foodservice landscape reflects this diversity, resulting in a highly fragmented competitive landscape. In 2024, no single player held a dominant value share, with all competitors maintaining single-digit percentages.
Independent foodservice developments
Independent foodservice players in the United Arab Emirates have navigated a highly competitive landscape by focusing on niche offerings, premium quality, and personalised dining experiences. Key areas of growth included specialist coffee shops, boutique bakeries, artisanal burger joints, and high-end fusion restaurants catering for evolving consumer preferences.
What next for consumer foodservice?
Consumer foodservice in the United Arab Emirates is expected to record further growth over the forecast period, driven by evolving consumer preferences and a strong focus on convenience, experience, and value. The rise of health-conscious dining, demand for international flavours, and premiumisation will shape menu offerings.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Foodservice industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Cafés/Bars
- Full-Service Restaurants
- Limited-Service Restaurants
- Self-Service Cafeterias
- Street Stalls/Kiosks
- Consumer Foodservice by Location
If you're in the Consumer Foodservice industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Foodservice in United Arab Emirates report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Foodservice in United Arab Emirates?
- Which are the leading brands in Consumer Foodservice in United Arab Emirates?
- How are multinational and local operators competing and expanding in United Arab Emirates?
- How are consumer lifestyle trends and eating habits shaping Consumer Foodservice in United Arab Emirates?
- How is the Consumer Foodservice industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Consumer Foodservice in United Arab Emirates? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Consumer Foodservice in the United Arab Emirates
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
Cafés/Bars in the United Arab Emirates
KEY DATA FINDINGS
Further growth for cafés/bars driven by social scene and diverse consumer base
Starbucks retains popularity in highly fragmented competitive landscape
Meal deals by chained specialist coffee shops attract price-sensitive consumers
Bars/pubs in Dubai unlikely to be impacted by tax on alcohol sales
Delivery to support convenience-driven sales of specialist coffee shops
Costa Coffee launches region-first feature as part of loyalty programme, while Joe & the Juice aims to win consumers through app
Full-Service Restaurants in the United Arab Emirates
KEY DATA FINDINGS
Culinary tourism emerges as key driver of full-service restaurants in local market
Pizza Hut leverages social media to drive consumer engagement
Delivery charges are a concern for many full-service restaurants
Experiential dining experience to support future channel growth
Delivery to remain an attractive alternative to eat-in
Boca leverages its sustainable positioning
Limited-Service Restaurants in the United Arab Emirates
KEY DATA FINDINGS
Solid performance as channel continues to benefit from demand for convenience and expanding population
Price-sensitive consumers appreciate special deals
Local brands make gains but international players seek expansion opportunities in the United Arab Emirates
Convenience of delivery to support future growth
Regional brand Al Baik is set for further dynamic expansion
Drone delivery system to push innovation in local market
Self-Service Cafeterias in the United Arab Emirates
KEY DATA FINDINGS
New Ikea Restaurant helps drives growth of self-service cafeterias
Ikea Restaurant remains dominant brand in niche channel
Vapiano continues to expand in 2024
Healthy menu as pocket of growth for self-service cafeterias
Eat-in to remain most popular fulfilment type over forecast period
Vapiano to leverage digital technology to enhance dining experience
Street Stalls/Kiosks in the United Arab Emirates
KEY DATA FINDINGS
Rising number of outdoor events supports positive growth for street stalls/kiosks
Independent street stalls continue to dominate channel
Mr Sugarcane strengthens lead of highly fragmented competitive landscape
Chained operators set for more dynamic performance
Eat-in and takeaway will remain most popular fulfilment channels
Consumer Foodservice By Location in the United Arab Emirates
KEY DATA FINDINGS
Strong growth for travel and retail locations driven by investments and inbound arrivals
Consumer foodservice through leisure tends to attract tourists
New regulations could hinder stronger growth for lodging locations
Dubai looks to drive travel with development of new airport
The following categories and subcategories are included:
Consumer Foodservice
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- Chained Consumer Foodservice
- Independent Consumer Foodservice
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- Chained Cafés/Bars
- Independent Cafés/Bars
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- Chained Bars/Pubs
- Independent Bars/Pubs
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- Chained Cafés
- Independent Cafés
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- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
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- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
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- Chained Full-Service Restaurants
- Independent Full-Service Restaurants
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- Chained Asian Full-Service Restaurants
- Independent Asian Full-Service Restaurants
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- Chained European Full-Service Restaurants
- Independent European Full-Service Restaurants
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- Chained Latin American Full-Service Restaurants
- Independent Latin American Full-Service Restaurants
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- Chained Middle Eastern Full-Service Restaurants
- Independent Middle Eastern Full-Service Restaurants
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- Chained North American Full-Service Restaurants
- Independent North American Full-Service Restaurants
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- Chained Pizza Full-Service Restaurants
- Independent Pizza Full-Service Restaurants
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- Chained Other Full-Service Restaurants
- Independent Other Full-Service Restaurants
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- Chained Limited-Service Restaurants
- Independent Limited-Service Restaurants
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- Chained Asian Limited-Service Restaurants
- Independent Asian Limited-Service Restaurants
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- Chained Bakery Products Limited-Service Restaurants
- Independent Bakery Products Limited-Service Restaurants
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- Chained Burger Limited-Service Restaurants
- Independent Burger Limited-Service Restaurants
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- Chained Chicken Limited-Service Restaurants
- Independent Chicken Limited-Service Restaurants
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- Chained Convenience Stores Limited-Service Restaurants
- Independent Convenience Stores Limited-Service Restaurants
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- Chained Fish Limited-Service Restaurants
- Independent Fish Limited-Service Restaurants
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- Chained Ice Cream Limited-Service Restaurants
- Independent Ice Cream Limited-Service Restaurants
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- Chained Latin American Limited-Service Restaurants
- Independent Latin American Limited-Service Restaurants
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- Chained Middle Eastern Limited-Service Restaurants
- Independent Middle Eastern Limited-Service Restaurants
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- Chained Pizza Limited-Service Restaurants
- Independent Pizza Limited-Service Restaurants
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- Chained Other Limited-Service Restaurants
- Independent Other Limited-Service Restaurants
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- Chained Self-Service Cafeterias
- Independent Self-Service Cafeterias
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- Chained Street Stalls/Kiosks
- Independent Street Stalls/Kiosks
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- Consumer Foodservice Through Standalone
- Consumer Foodservice Through Leisure
- Consumer Foodservice Through Retail
- Consumer Foodservice Through Lodging
- Consumer Foodservice Through Travel
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- Takeaway Online Ordering
- Takeaway Offline Ordering
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- First-Party Delivery Services
- Third-Party Delivery Services
- Delivery Offline Ordering
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- Drive-Through
- Eat-In
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- Takeaway Online Ordering
- Delivery Online Ordering
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- Takeaway Offline Ordering
- Delivery Offline Ordering
- Drive-Through
- Eat-in
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Consumer Foodservice
Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks.
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This report originates from Passport, our Consumer Foodservice research and analysis database.
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