Consumer foodservice in 2024: The big picture
In 2024, consumer foodservice in South Korea faced prolonged economic stagnation, creating financial burdens for both consumers and foodservice operators. As a result, businesses have been adapting by implementing strategies to reduce costs for themselves, while making dining out more affordable for consumers, ultimately encouraging spending.
2024 key trends
The share of eat-in within consumer foodservice in South Korea has been declining due to several factors. The boundary between home-cooked meals and dining out has become increasingly blurred as consumers increasingly rely on takeaway and delivery services to enjoy restaurant-quality meals at home.
Competitive landscape
The competitive dynamics of the consumer foodservice industry, traditionally segmented by category and operational model, evolved significantly in 2024. The increasing prevalence of single-person households and weakened consumer sentiment are now major industry drivers, creating a more fluid and overlapping competitive environment.
Independent foodservice developments
Independent foodservice operators faced challenges in 2024 due to weak consumer sentiment, leading to a marginal decline in overall transaction volumes compared to the previous year, while outlet growth remained flat. While some independent establishments have successfully attracted consumer interest by leveraging local characteristics, unique storytelling, and aesthetically curated interiors and menus unavailable in franchise chains, their impact at an industry-wide level remains limited.
What next for consumer foodservice?
Consumer demand for value for money will continue to rise heading into the forecast period, presenting challenges for foodservice operators that heavily rely on pre-made and processed ingredients. As the line between home dining and eating out becomes increasingly blurred, adjacent food industries will continue to enhance the quality and variety of their offerings.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Foodservice industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Cafés/Bars
- Full-Service Restaurants
- Limited-Service Restaurants
- Self-Service Cafeterias
- Street Stalls/Kiosks
- Consumer Foodservice by Location
If you're in the Consumer Foodservice industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Foodservice in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Foodservice in South Korea?
- Which are the leading brands in Consumer Foodservice in South Korea?
- How are multinational and local operators competing and expanding in South Korea?
- How are consumer lifestyle trends and eating habits shaping Consumer Foodservice in South Korea?
- How is the Consumer Foodservice industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Consumer Foodservice in South Korea? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Consumer Foodservice in South Korea
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
Cafés/Bars in South Korea
KEY DATA FINDINGS
Extended value chain of specialist coffee and tea shops due to rising competition
Expansion of competitive landscape in specialist coffee and tea shops
Shift in drinking culture behind slow recovery of bars/pubs
Product innovation focused on alcoholic drinks in cafés/bars
Innovation in smart ordering will continue to develop specialist coffee and tea shops
Full-Service Restaurants in South Korea
KEY DATA FINDINGS
Shifting consumer preferences and market challenges for full-service restaurants
Retail options offer strong competition
The popularity of one-bowl foods is on the rise due to changing culture in dining out
Potential risks due to development of processed foods and ready meals
Further development of table-ordering systems to enhance consumer experience
Delivery of new cuisines will be essential to push recovery of full-service restaurants
Limited-Service Restaurants in South Korea
KEY DATA FINDINGS
Increase in celebrity endorsements and media collaborations to improve weak consumer sentiment
Facing competition from packaged food
Cost pressures of third-party delivery platforms leads to development of first-party apps
Consumer-centric adjustments are necessary to drive consumer engagement
Challenges for fulfilment stakeholders will continue
Competing with packaged food through quality and value
Self-Service Cafeterias in South Korea
KEY DATA FINDINGS
The rise of independent self-service cafeterias continues in 2024
Competition from B2B channel
Plant-based innovation from Ikea Restaurant
Value for money matters for customers of self-service cafeterias
Growth potential and risks for self-service cafeterias
Limited expansion potential for chained self-service cafeterias
Street Stalls/Kiosks in South Korea
KEY DATA FINDINGS
Shifting dessert trends from tanghulu to yoghurt ice cream
Resurgence of traditional street snacks
Rapid changes in street stalls/kiosks due to low start-up costs
Growth potential and limitations of street stalls/kiosks
Expectations for trickle-up effect through the frequent emergence of new desserts
Consumer Foodservice By Location in South Korea
KEY DATA FINDINGS
The rise of travel, retail and lodging locations in South Korea
Increasing popularity of affordable hotel buffets in urban areas
Potential challenges for retail, lodging, and travel establishments
Opportunities exist, depending on location
The following categories and subcategories are included:
Consumer Foodservice
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- Chained Consumer Foodservice
- Independent Consumer Foodservice
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- Chained Cafés/Bars
- Independent Cafés/Bars
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- Chained Bars/Pubs
- Independent Bars/Pubs
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- Chained Cafés
- Independent Cafés
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- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
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- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
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- Chained Full-Service Restaurants
- Independent Full-Service Restaurants
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- Chained Asian Full-Service Restaurants
- Independent Asian Full-Service Restaurants
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- Chained European Full-Service Restaurants
- Independent European Full-Service Restaurants
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- Chained Latin American Full-Service Restaurants
- Independent Latin American Full-Service Restaurants
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- Chained Middle Eastern Full-Service Restaurants
- Independent Middle Eastern Full-Service Restaurants
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- Chained North American Full-Service Restaurants
- Independent North American Full-Service Restaurants
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- Chained Pizza Full-Service Restaurants
- Independent Pizza Full-Service Restaurants
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- Chained Other Full-Service Restaurants
- Independent Other Full-Service Restaurants
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- Chained Limited-Service Restaurants
- Independent Limited-Service Restaurants
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- Chained Asian Limited-Service Restaurants
- Independent Asian Limited-Service Restaurants
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- Chained Bakery Products Limited-Service Restaurants
- Independent Bakery Products Limited-Service Restaurants
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- Chained Burger Limited-Service Restaurants
- Independent Burger Limited-Service Restaurants
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- Chained Chicken Limited-Service Restaurants
- Independent Chicken Limited-Service Restaurants
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- Chained Convenience Stores Limited-Service Restaurants
- Independent Convenience Stores Limited-Service Restaurants
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- Chained Fish Limited-Service Restaurants
- Independent Fish Limited-Service Restaurants
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- Chained Ice Cream Limited-Service Restaurants
- Independent Ice Cream Limited-Service Restaurants
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- Chained Latin American Limited-Service Restaurants
- Independent Latin American Limited-Service Restaurants
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- Chained Middle Eastern Limited-Service Restaurants
- Independent Middle Eastern Limited-Service Restaurants
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- Chained Pizza Limited-Service Restaurants
- Independent Pizza Limited-Service Restaurants
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- Chained Other Limited-Service Restaurants
- Independent Other Limited-Service Restaurants
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- Chained Self-Service Cafeterias
- Independent Self-Service Cafeterias
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- Chained Street Stalls/Kiosks
- Independent Street Stalls/Kiosks
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- Consumer Foodservice Through Standalone
- Consumer Foodservice Through Leisure
- Consumer Foodservice Through Retail
- Consumer Foodservice Through Lodging
- Consumer Foodservice Through Travel
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- Takeaway Online Ordering
- Takeaway Offline Ordering
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- First-Party Delivery Services
- Third-Party Delivery Services
- Delivery Offline Ordering
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- Drive-Through
- Eat-In
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- Takeaway Online Ordering
- Delivery Online Ordering
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- Takeaway Offline Ordering
- Delivery Offline Ordering
- Drive-Through
- Eat-in
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Consumer Foodservice
Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks.
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This report originates from Passport, our Consumer Foodservice research and analysis database.
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