PROSPECTS AND OPPORTUNITIES
High prevalence of myopia to support further growth
Sales of spectacles are expected to rise in China over the forecast period. China is amongst the countries with the highest prevalence of myopia worldwide, with over 700 million people affected.
Ongoing development of smart technology
With the rapid development of artificial intelligence (AI) technology, AI glasses have become a significant trend in the Chinese eyewear market, profoundly transforming the consumer wearing experience and the industry landscape. AI glasses integrate advanced technologies such as intelligent voice assistants, AR, and health monitoring, not only meeting traditional vision correction needs but also offering users additional features such as real-time information display, navigation assistance, and smart interaction.
Integration of physical and virtual worlds
As consumer shopping habits become increasingly diverse, online virtual try-ons and personalised customisation are gradually integrating with professional offline fitting services, forming an increasingly popular O2O (online-to-offline) model. Consumers can make appointments online and enjoy in-store experiences and after-sales services, significantly enhancing convenience and the overall user experience.
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Overview:
Understand the latest market trends and future growth opportunities for the Spectacles industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spectacles industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Spectacles in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Spectacles in China?
- How are sales of contact lenses performing compared to spectacles?
- Which are the leading brands in Spectacles in China?
- How are products distributed in Spectacles in China?
- How are demographic changes impacting demand?
- To what extent are fashion and consumer affluence growth determinants?
- Where is future growth expected to be most dynamic?
Spectacles in China - Category analysis
KEY DATA FINDINGS
Rising incidence of eye problems and ageing population fuel growth
EssilorLuxottica benefits from extensive portfolio
Growing demand for myopia control spectacle lenses
High prevalence of myopia to support further growth
Ongoing development of smart technology
Integration of physical and virtual worlds
Eyewear in China - Industry Overview
Eyewear in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for eyewear?
DISCLAIMER
The following categories and subcategories are included:
Spectacles
- Readymade Reading Glasses
- Spectacle Frames
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- Standard Spectacle Lenses
- Myopia Control Spectacle Lenses
Spectacles
This is the aggregation of spectacle frames, spectacle lenses and readymade reading glasses.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Spectacles research and analysis database.
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