Honduras faces a complex economic scenario, being one of the countries with the highest poverty rates in the region. It is estimated that nearly three-quarters of its population lives below the national poverty line.
The tobacco industry as a whole recorded a contraction in retail volume sales in 2024. Its main product, cigarettes, is experiencing a decline in demand due to changing generational habits driven by greater awareness of health prevention, while other products, such as cigars, despite having significant local production, are unaffordable for most local consumers. The country's high poverty rates make these products unaffordable for the majority of the population.
The tobacco category in Honduras is widely led by British American Tobacco Plc, the owner of local company Tabacalera Hondureña SA, which has been present in Honduras for nearly 100 years. Seeking to align itself with the growing consumer preference for flavoured products and, at the same time, pursue a quality differentiation strategy, this company is focusing on its Lucky Strike brand with flavoured capsules, which it is positioning as a replacement for its Bemont brand.
The most important channel for the distribution of tobacco products, and more specifically cigarettes, in Honduras are small local grocers. This channel represents nearly half of the retail volume sales of this product.
Tobacco sales over the forecast period are projected to continue declining in retail volume terms. Its most representative product, cigarettes, faces a complex scenario in which the prevalence of smokers is estimated to continue to decline steadily. New generations of Hondurans show no attraction to joining the category with the same avidity as previous generations. There is greater awareness of adopting healthier lifestyles, and smoking is losing social acceptance.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Tobacco industry in Honduras with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Tobacco industry in Honduras, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tobacco
Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.
See all of our definitionsThis report originates from Passport, our Tobacco research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!