Volume sales for vegetables edged up in France in 2025, while value sales were flat as falling prices and heightened price sensitivity kept spending contained. Tomatoes drove the limited growth thanks to a hot summer that supported salad consumption, with complementary demand from Italian cheeses such as mozzarella reinforcing usage occasions. At the same time, reduced cooking from scratch weighed on staples such as onions, and climate volatility kept supply under pressure, prompting growers to
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Overview:
Understand the latest market trends and future growth opportunities for the Vegetables industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vegetables industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Vegetables in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Vegetables in France?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Vegetables sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Vegetables in France - Category analysis
KEY DATA FINDINGS
Value focus lifts tomatoes while convenience pressures fresh demand
Vegetables sees low growth, with progress driven by tomatoes
Tinned and frozen alternative present significant competitive threat to fresh vegetables
Consumption will rise steadily, ensuring sustained growth for vegetables
Sustainability and health trends continue to impact development
Fresh Food in France - Industry Overview
Health-led, value-driven demand supports fresh food expansion
KEY DATA FINDINGS
Prevailing health trends favour plant proteins as meat continues to struggle
Concerns with cost and ultra-processed foods shape behaviour, while premiumisation trend gains traction
Fresh food set to see stabilised sales and strong support for local produce
New trade agreement threatens fair competition, according to French farmers
Supermarkets respond to local price sensitivity with broader ranges of affordable options
Popularity of click-and-collect propels e-commerce expansion
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Vegetables
- Cauliflowers and broccoli
- Maize
- Onion
- Tomatoes
- Other Vegetables
Vegetables
This is the aggregation of cauliflowers/broccoli, maize, tomatoes, onions and other vegetables. Only include fresh uncooked and unprocessed vegetables (packaged and unpackaged) and unpackaged processed vegetables, eg. salted vegetables sold from open markets. All packaged/processed vegetable products are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Vegetables research and analysis database.
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