PROSPECTS AND OPPORTUNITIES
Return to positive growth expected for Chinese alcoholic drinks packaging in the forecast period
Total alcoholic drinks packaging unit volumes are expected to record a 1% CAGR over the forecast period, boosted by shifting consumer preferences, lifestyle changes and market expansion. RTDs such as cocktails, flavoured spirits and premixed beverages are becoming popular among younger consumers who prefer convenient and portable formats.
Metal bottles will continue gaining pack type share in beer
Glass bottles are expected to continue being the leading pack type for beer in unit volume terms in the coming years, even as they continue to lose share to metal beverage cans. While metal beverage cans will continue to account for a higher share of packaging unit volumes for beer than metal bottles, brands such as Snow, Tsingtao and Budweiser have been increasingly adopting metal bottles due to the dynamic growth potential for this pack type.
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Overview:
Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Alcoholic Drinks Packaging industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Alcoholic Drinks Packaging in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Alcoholic Drinks Packaging in China?
- Which are the major pack types and how are they performing in China?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in China?
- Where is future growth expected to be most significant?
Alcoholic Drinks Packaging in China
KEY DATA FINDINGS
PET bottles the most dynamic pack type in China’s alcoholic drinks market in 2024
Glass bottles lose ground to metal beverage cans in lager
Luxury packaging innovation for The Chuan prestige malt whisky
Return to positive growth expected for Chinese alcoholic drinks packaging in the forecast period
Metal bottles will continue gaining pack type share in beer
DISCLAIMER
The following categories and subcategories are included:
Alcoholic Drinks Packaging
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- Dark Beer
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- Flavoured/Mixed Lager
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- Domestic Lager
- Imported Lager
- Non/Low Alcohol Beer
- Stout
- Cider/Perry
- RTDs
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- Brandy and Cognac
- Liqueurs
- Rum
- Tequila (and Mezcal)
- Whiskies
- White Spirits
- Other Spirits
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- Fortified Wine and Vermouth
- Non-Grape Wine
- Sparkling Wine
- Still Light Grape Wine
- Non Alcoholic Wine
Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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